Dickey's Barbecue Creates Smokin' Pit Master Program

The World's Largest Barbecue Chain Turns up the Heat on Barbecue University

DALLAS, May 12, 2012 // PRNewswire // -- Dickey's Barbecue Pit is kicking up its heels while celebrating the newly expanded training university and development of their Barbecue Pit Master Program.

"Training is the backbone of our growing franchise," said Roland Dickey, Jr. president of Dickey's Barbecue Restaurants, Inc. "Solid training is essential to guarantee our franchise will be successful year after year and we take that education program very seriously."

Barbecue U is Dickey's "barbecue boot camp." It's a development program that infuses owners and employees with the Dickey family secrets to running a successful restaurant. The training focuses on food preparation, business systems and the personality behind the brand. Every Dickey's Barbecue Restaurant is required to have at least three Barbecue U certified staff members.

Over 250 barbecue fanatics graduate the program every year and that number is climbing due to the explosive growth of the franchise. The company recently expanded its class size due to overwhelming growth at its corporate headquarters in Dallas.

"Our family has spent the last 70 years perfecting the art of great barbecue and we have standards to maintain the authenticity of our barbecue," said Dickey said. "Our customers expect perfection and we deliver."

The quick-serve barbecue restaurant also offers continuing education through on-line certification courses and a newly rolled out master's barbecue program. The Pit Master program extends training through a master's level education in barbecue which takes Dickey's development and training program to the next level.

"We want to keep our owners energized about their businesses while ensuring they have the most advanced information available," said Ashley Wright, Director of Training for Dickey's Barbecue Restaurants. "There is an art and a science to making great barbecue and we have taken that training a step further."

Since 1941, the world's largest barbecue franchise has offered free kids meals every Sunday and affordable family packs designed to bring the whole family together for dinner. Dickey's Barbecue offers a quality selection of signature meats, home style sides and tangy barbecue sauce. All meats are slow smoked on-site in each restaurant.

About Dickey's Barbecue Restaurants

Founded in 1941, Dickey's Barbecue Restaurants began in Dallas, Texas. More than 70 years later, Dickey's is now the world's largest barbecue chain. Currently, Dickey's Barbecue Restaurants is located in 43 states and over 220 locations nationwide. For more information on partnering with Dickey's Barbecue Restaurants in any location, call (866) 340-6188 or visit www.dickeys.com. Also visit our corporate Facebook page at www.facebook.com/dickeysbarbecuepit. Dickey's: Passionate about the Art of Great Barbecue.

Media Contact:

Jami Zimmerman
972.248.9899
jzimmerman@dickeys.com

SOURCE Dickey's Barbecue

 

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