Dickey's Barbecue Pit® Franchise Opportunity

Testimonials »

"After being with Dickey’s Barbecue Pit for five years, I have seen growth not only in the number of operating stores but in the menu, the environment of the stores and in the home office. I originally came to Dickey’s opportunities because of the unique concept and the demand for barbecue in the greater Sacramento area. Today, I am the proud owner of nine Dickey’s locations throughout greater Sacramento. In the last five years Dickey’s has evolved to stay competitive. We recently updated the look of our stores to a modern design with chalkboard-style walls and reclaimed wood. We also now offer new ways to enjoy barbecue at different portions and price points. Dickey’s continues to evolve with technology and has great ongoing support from the home office. They are responsive to feedback too, which is appreciated. All in all, I am very happy I went into business with Dickey's."
Jared Katzenbarger
9 locations since 2012, Sacramento, CA

"I have the distinction to be the first Dickey’s Owner/Operator to open a Dickey’s in a Road Ranger truck stop. Since opening in November 2016, I have focused on engaging with my community through local marketing. Before opening my two Dickey’s locations, I had no previous restaurant experience. But through Dickey’s four-week training program, I was able to prepare for every aspect of restaurant ownership. I consider myself to be successful with my two Dickey’s locations. With Dickey’s local marketing program, I am able to engage with my community and create loyal guests."
Ronnie Baucom
1 location since 2016, Waco, TX

Financial Information:

Cash Investment: $100,000
Franchise Fee: $20,000
Total Investment: $290,000 - $425,000
Royalty Fee: 5%
Advertising Fee: 4%

Available Markets:

United States: AL, AK, AZ, AR, CA, CO, CT, DE, DC, FL, GA, HI, ID, IL, IN, IA, KS, KY, LA, ME, MD, MA, MI, MN, MS, MO, MT, NE, NV, NH, NJ, NM, NY, NC, ND, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VT, VA, WA, WV, WI, WY

Dickey's Barbecue Pit® Franchising: Join Our Family!

At Dickey's Barbecue Pit, we are passionate about the art of great barbecue! And we are proud to be the largest barbecue franchise in the world.

Our History

Dickey's Barbecue Pit prides itself on authenticity, innovation and mouthwatering hickory-smoked barbecue. In 1941, Travis Dickey opened the first location in Dallas, Texas. Franchising began in 1994 after loyal guests and barbecue fanatics demanded more locations. Roland Dickey, Jr. became Chief Executive Officer in 2006 continuing the family tradition. As the fast-casual chain racks up recognition, the Dickey family still serves up the same quality barbecue recipes handed down for generations coupled with the same brand of southern hospitality, only on a much larger scale. The fast-casual concept has expanded to more than 550 stores in 44 states with international locations slated to open in late 2018.

Original Dickey's Barbecue Pit®

What Sets Us Apart

  1. Dickey's Barbecue Pit®Established Brand: Over 77 years of experience preparing, smoking, and serving the community
  2. Six Revenue Streams: Dine-in/Take-out, Catering, Online Ordering, Delivery, Holiday Meals and Retail Items
  3. Low Cost Franchise Fees with Protected Territories
  4. Turnkey Business Model with Support before, during and after your grand opening
  5. Innovative IT Solutions
  6. At Dickey's, we focus on the authenticity of the food and only offer sustainably raised meats
  7. Each new Owner/Operator is fully immersed in a four-week training course that we call Barbecue University
  8. Support from the Home Office in all aspects of the business including Project Managers, Site Selection, Marketing, IT, Purchasing and much more

Let's Talk Numbers

Initial Investments

  • Franchise Fee $20,000
  • Estimated Total Initial Investment Range $289,939 to $421,244

Ongoing Fees

  • Royalty Fee: 5%
  • Marketing Fund Fee: 4%
  • Technology Fee: $99/month

Site Selection Guidelines

Dickey's Barbecue Pit®Residential population of at least 30,000, daytime/business population of at least 15,000, traffic figures of 12,000 daily cars minimum, average household income of at least $60,000, successful co-tenancy, and easy access and high visibility from main thoroughfares.

Typical Dickey's Square Footage is 1,500 square feet.

Typical Construction Timeline

  • 4-20 weeks (Timeline may vary)

Building Cost
Estimated Total Building Cost* $243,500-$386,500

Non-traditional Conversion Store
Estimated total building cost* $45,600-$108,100

*Estimated total building cost does not include other start-up expenses (e.g. franchise fee, lease deposits, etc).
*Costs will vary for international locations

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This web page does not constitute a franchise offering or an offer to sell a franchise. A franchise offering can be made by us only in a state if we are first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if we provide you with an appropriate franchise disclosure document.

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