Dickey's Kicks Up Its Heels For National Picnic Month

The World's Largest Barbecue Franchise Introduces Special Offers and Contests

DALLAS, June 29, 2012 // PRNewswire // -- Dickey's Barbecue Pit loves a good party. The Texas-based barbecue chain is kicking off Independence Day and National Picnic Month with barbecue specials aimed at gathering the whole family for a party.

"July is the perfect month to gather with family and friends for a holiday picnic or party," said Roland Dickey, Jr., president of Dickey's Barbecue Restaurants, Inc. "Our picnic or family packs make entertaining easy and great tasting."

Dickey's is offering a free gallon of iced tea with a family pack order and also $3 off picnic packs and $5 off family packs in celebration of the July festivities. Offers are valid July 1 through July 10 for all Big Yellow Cup members. In addition, the fast-casual barbecue chain is heating up Facebook with their Summertime Snapshot contest that asks followers to post their best summer photos. The most likes or re-shares wins a free picnic pack.

"Fourth of July parties and barbecue go hand in hand," said Joette Young, director of marketing for Dickey's Barbecue Restaurants, Inc. "Our picnic packs include a pound of meat, two medium sides, rolls and our amazing barbecue sauce – great for the entire family."

Dickey's Barbecue Pit opened its first family-owned location in Dallas in 1941. The company began franchising in 1994 and has continued to grow across the country. Dickey's currently has more than 230 locations in 43 states nationwide and plans to open 100 new stores in 2012.

Since 1941, the world's largest barbecue franchise has offered free kids meals every Sunday and affordable family packs designed to bring the whole family together for dinner. Dickey's Barbecue offers a quality selection of signature meats, home style sides and tangy barbecue sauce. All meats are slow smoked on-site in each restaurant.

About Dickey's Barbecue Restaurants

Founded in 1941, Dickey's Barbecue Restaurants began in Dallas, Texas. More than 70 years later, Dickey's is now the world's largest barbecue chain. Currently, Dickey's Barbecue Restaurants is located in 43 states and over 230 locations nationwide. For more information on partnering with Dickey's Barbecue Restaurants in any location, call (866) 340-6188 or visit www.dickeys.com. Also visit our corporate Facebook page at www.facebook.com/dickeysbarbecuepit. Dickey's: Passionate about the Art of Great Barbecue.

Media Contact:

Jami Zimmerman
972.248.9899
jzimmerman@dickeys.com

SOURCE Dickey's Barbecue

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