Mississippi Gets A Smokin' Hot New Dickey's Barbecue

World's Largest Barbecue Franchise Opens Newest Location in Philadelphia

PHILADELPHIA, Miss., Aug. 28, 2012 // PRNewswire // -- The summer may be ending, but Dickey's Barbecue Pit will be heating things up in Philadelphia, Mississippi this Thursday, August 30. Be one of the first 100 customers and receive a free Pulled Pork Big Barbecue sandwich.

"Philadelphia is a great community that was lacking authentic, great tasting BBQ," said franchise owner Doug Wilkerson who owns and operates this new location and the Dickey's in Meridian, MS. "I'm excited to open and look forward to introducing our unique concept to the area."

Dickey's Barbecue Pit is steering growth to Mississippi. The fast-casual concept currently has five locations open in the state and plans on opening more in the near future. This new store is located at 200 Canal Place, Suite 180.

"We are experiencing a huge growth across the country and a nice spike in Mississippi," said Roland Dickey, Jr., president of Dickey's Barbecue Restaurants, Inc. "The reception in the state has been incredible and we're excited about this new location."

Dickey's Barbecue added over 67 stores last year and is planning to add 100 new locations nationwide in 2012. Since 1941, the world's largest barbecue franchise has offered free kids meals every Sunday and affordable family packs designed to bring the whole family together for dinner. Family packs come with a choice of two meats, three medium sides, six rolls and Dickey's famous barbecue sauce.

About Dickey's Barbecue Restaurants

Founded in 1941, Dickey's Barbecue Restaurants began in Dallas, Texas. More than 70 years later, Dickey's is now the world's largest barbecue chain. Currently, Dickey's Barbecue Restaurants is located in 43 states and over 250 locations nationwide. For more information on partnering with Dickey's Barbecue Restaurants in any location, call (866) 340-6188 or visit www.dickeys.com. Also visit our corporate Facebook page at www.facebook.com/dickeysbarbecuepit. Dickey's: Passionate about the Art of Great Barbecue.

Media Contact:

Kate Morganelli
972.248.9899
kmorganelli@dickeys.com

SOURCE Dickey's Barbecue

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