Roy Rogers® Restaurant Comes to Burtonsville, MD
QSR celebrates its 50th location, continuing its strategic expansion in the Mid-Atlantic Region.
January 07, 2013 // Franchising.com // FREDERICK, MD - Roy Rogers Restaurants announced today the opening of their newest corporate location in Burtonsville, MD. Located at 15662 Old Columbia Pike, the new restaurant opened to an enthusiastic crowd on December 21, 2012.
The Grand Opening celebration commemorated the 50th Roy Rogers Restaurant by giving away FREE Combo Meals for one full year to the first 50 guests (valued at $400 per prize). The opening will also be marked by a VIP Breakfast and Ribbon Cutting Ceremony with local officials. A Community Day event will also take place in early Spring 2013.
“As expected, Roy Rogers fans were lined up around the building in Burtonsville when we opened the doors of the new restaurant,” said Melanie Dyer, Director of Marketing for Roy Rogers Restaurants. “Our ‘FREE Combo Meals for a Year’ promotion has become a favorite aspect of Grand Opening Day.”
The Plamondon Companies, franchisor of Roy Rogers Restaurants, will build another corporate location in early 2013—an in-line unit in Rockville, MD. Their newest franchise in La Plata, MD, which opened November 2012, is producing record sales. The company has also recently signed on 3 new franchisees.
Roy Rogers Restaurants is known in the industry for the “Triple Threat” – serving real USDA Choice roast beef, slow-roasted in each location, hand-breaded, fresh fried chicken, and great tasting burgers. Unique to Roy Rogers is its Fixins Bar®, which features a dozen different condiments such as fresh lettuce, tomatoes, pickles, onions and jalapeños. In addition to lunch and dinner, Roy Rogers offers breakfast items such as cream-chipped beef, made-from-scratch pancakes, and crescent and sourdough sandwiches. Along with the famous Fixins Bar, restaurant amenities include a drive-thru window, flatscreen TV, and free Wi-Fi connectivity.
About Roy Rogers
Based in Frederick, Maryland, the Plamondon Companies own and operate 21 Roy Rogers Restaurants, and oversee 29 franchise locations in the Mid-Atlantic region. Visit Roy Rogers on the Web at www.royrogersrestaurants.com.
SOURCE Roy Rogers
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