Newk’s Eatery Announces New Vice President of Marketing

April 05, 2013 // Franchising.com // Jackson, Miss. - Fresh casual dining chain Newk’s Eatery recently announced its newest staff addition, Alan Wright as vice president of marketing.

Wright has 30 years of franchising, marketing, and management experience and comes to Newk’s from The Krystal Company, where he served as the vice president of franchising and later became the executive vice president of administration, overseeing the company’s general council, human resources, menu development, and marketing departments.

“I’m thrilled to be joining the Newk’s Eatery team,” Wright said. “I’m eager to use my franchising experience to drive consumer loyalty and company performance to exceed our planned sales goals and help build Newk’s into the best fresh casual brand in the marketplace.”

Wright’s hire comes shortly after Newk’s announced a rebranding initiative including an updated logo and a new name – Newk’s Eatery – replacing Newk’s Express Café.

“Alan will make an outstanding addition to the Newk’s Eatery team,” said Chris Newcomb, founder and CEO of Newk’s Franchise Company. “After eight years in business, the Newk’s brand is growing and maturing, and we think that Alan will be a great asset as we expand across the country and grow in a new direction.”

About  Newk's Eatery

Newk’s Eatery provides a fresh casual dining experience and features a variety of made-to-order choices including fresh-tossed salads, oven-baked sandwiches, California-style pizzas, made-from-scratch soups and homemade cakes baked by Newk’s Bakery Company. A selection of wines by the glass and beer is also available at select locations.

Since opening its first location in Oxford, Miss., in 2004, Newk’s Eatery has expanded their presence to 11 states, including Alabama, Arkansas, Florida, Georgia, Louisiana, Michigan, Mississippi, Missouri, North Carolina, Tennessee and Texas. Newk's has 52 restaurants open, 45 of which are franchised. Five new restaurants opened in 2010; 15 in 2011 and seven in 2012. Projections call for 15 restaurants to open in 2013.

SOURCE Newk's Eatery

Media Contact:

Sanderson & Associates, Ltd.
Courtney Thomas
312-829-4350
courtney@sandersonpr.com

###

Share this Story:

Comments:

comments powered by Disqus

Franchise News Room »


News By Industry »


Featured Opportunities

Tony Roma's
After two decades of fast-paced international expansion, we are introducing a new generation of domestic customers to the Tony Roma’s experience....
Elements Massage
When simplicity is the essence of your business model, clients and owners benefit. Clients want a predictably wonderful experience with every visit....
Sonic Drive-In
Here's your chance to own a SONIC® Drive-in Franchise Restaurant. As the nation's largest drive-in chain, SONIC® has successfully served up hot,...
Midas
Midas, a recognized brand throughout the world and highly renowned name in complete car care, is proud to be one of North America's original...
Minuteman Press International
Minuteman Press is the world's largest & number 1 rated printing & marketing franchise. Our business model features multiple revenue streams,...

Subscribe to Franchising.com Express

A Franchise Update Media Production
Franchise Update Media | P.O. Box 20547 // San Jose, CA 95160 // PH. (408) 402-5681
Copyright © 2001 - 2017. All Rights Reserved.

In Loving Memory Of Timothy Gardner (1987-2014)