Bojangles' adds First Major Product to the Menu in Over Five Years with Mild Homestyle Tenders

April 10, 2013 // Franchising.com // Charlotte, N.C. - Bojangles’ has added a milder, Southern-flavored, 100 percent white meat boneless chicken product to its menu called Homestyle Tenders™. The new tenderloin filets have a one-of-a-kind flavor sure to delight the taste buds of fans looking for a milder option at Bojangles’. Homestyle Tenders are now available for purchase at all company locations and participating franchise locations.

Customers looking for a milder option can enjoy the new menu item as a four-piece snack, four-piece combo meal, family variety feast (which includes 8 pieces of chicken, 12 Homestyle Tenders, 8 biscuits, 3 Picnic Fixin’s and a half gallon of Legendary Iced Tea®), as a topper on a large garden salad, and in a kid’s meal.

“While we have a large number of fans who are passionate about our Cajun-seasoned variety of chicken, we want to make sure there is something on the menu for everyone who comes to Bojangles’,” said Senior Vice President of Research and Development Mike Bearss. “Bojangles’ is proud to offer our new Homestyle Tenders to customers who want a mild option when dining with us.”

Bearss and his team have also developed a new dipping sauce called Bo’s Special Sauce. The creamy sauce seasoned with a distinctive Bojangles’ flavor is the perfect complement to Homestyle Tenders and other Bojangles’ products, including the seasoned boneless Chicken Supremes™, which are still available at all Bojangles’ locations.

In addition to Bojangles’ famous hand-breaded chicken products, all Bojangles’ menus include its made-from-scratch buttermilk biscuits and delicious family-sized fixin’s such as mashed potatoes, mac n’ cheese, seasoned fries, green beans, Bojangles’ Cajun Pintos® and Bojangles’ Dirty Rice®. Customers can also indulge with Bojangles’ Legendary Iced Tea or BoJo coffee, as well as enjoy delectable desserts like Bo-Berry Biscuits®, cinnamon pecan twists and individual sweet potato pies.

About Bojangles’

Founded in 1977 in Charlotte, N.C., Bojangles’ Restaurants Inc. serves all of its proprietary menu items, such as made-from-scratch buttermilk biscuits, Legendary Iced Tea®, delicious fixin’s and specially seasoned, never frozen fried chicken. Bojangles’ boasts more than 540 locations in 10 states, primarily in the Southeast, and the District of Columbia as well as two international restaurants. For more information, visit bojangles.com or follow us on Facebook and Twitter.

SOURCE Bojangles’

Contact:

Amanda Lenar
(864) 672-2810
amanda.lenar@erwinpenland.com

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