Hooters to Host International Swimsuit Pageant in Las Vegas, Voting Now Open to Crown "Miss Hooters Social"
Top 60 Hooters Girl contestants and celebrity judges to descend on Las Vegas; fans will decide who wins all-new Miss Hooters Social title.
ATLANTA - June 17, 2013 - (BUSINESS WIRE) - Hooters of America, LLC, today announced it will host the 30th Anniversary Hooters International Swimsuit Pageant in Las Vegas on June 27, where the brightest and most beautiful Hooters Girls from around the world will have a chance to win cash and prizes and represent Hooters as Miss Hooters International 2013.
This year, Hooters added an all-new title to the competition: Miss Hooters Social. The contestant with the most social media activity leading up to the pageant will win $2,000 and automatically be entered into the finals alongside the top 10 winners. Fans are encouraged to visit pageant.hooters.com now through June 24 to vote for their favorite contestant.
The pageant will be held at The Joint at the Hard Rock Hotel and Casino in Las Vegas on Thursday, June 27. That evening, fans can watch the live pageant exclusively at Hooters locations across the country at 9 p.m. ET. The full pageant with bonus footage will air on Wednesday, July 17 at 9 p.m. ET/6 p.m. PST on FOX-Speed TV.
Co-hosts for the 30th anniversary Hooters pageant are Chael Sonnen and Kenny Florian, Ultimate Fighting Championship® icons and co-hosts of FUEL TV’s UFC TONIGHT. The contestants will be evaluated by a celebrity panel of judges, including actress, model and television star, Audrina Patridge; mixed martial artist and UFC® Hall of Fame inductee, Chuck "The Iceman" Liddell; supermodel and star of Bravo’s “The Real Housewives of Atlanta,” Cynthia Bailey; nationally renowned ESPN broadcast analyst and former NBA player, Jay Williams; co-host of the nationally syndicated morning news show, “The Daily Buzz,” Lance Smith; actress, television host, author and Miss USA 2003, Susie Castillo; and NFL wide receiver and philanthropist, Terrell Owens. The judging panel will also include a special military hero, Lt. Col. Jason Amerine.
The first place contestant, Miss Hooters International 2013, will receive $30,000 cash, a feature in Hooters Magazine, Hooters Calendar and the chance to appear in national television commercials and marketing initiatives for Hooters. Other awards will be presented to Miss Congeniality, Miss Photogenic and Miss Hooters World, representing Hooters 27 international markets.
The pageant contestants were selected from more than 18,000 Hooters Girls who presently work in one of the more than 400 Hooters locations worldwide. They each competed in local and regional swimsuit contests for one of the 60 coveted spots in the 30th Anniversary Hooters International Swimsuit Pageant.
The local and regional contests along “The Road to Vegas” served as fundraising events for the inaugural Hooters for Heroes™ campaign, a program designed to raise money and awareness for military non-profit organizations dedicated to U.S. veterans and their families. Hooters has established a relationship with the Green Beret Foundation as the official military cause partner for this year’s campaign. Many servicemen and women will receive tickets to attend the pageant as special guests of Hooters to cheer on the contestants.
To find a Hooters location or more information about the Hooters International Swimsuit Pageant, visit www.hooters.com. If you are a member of the media interested in attending the pageant, please register through the Media Resources section of the Hooters newsroom to request credentials.
About Hooters of America, LLC
Hooters of America, LLC is the franchisor and operator of more than 412 Hooters locations in 44 states and 27 foreign countries. The first Hooters opened in 1983 in Clearwater, Florida. Everyone is liberated from the ordinary at Hooters while enjoying great food, fun and uniquely-Hooters service from the iconic Hooters Girls. For more information about Hooters visit www.Hooters.com or follow us at www.twitter.com/Hooters or www.Facebook.com/Hooters.
Contact:
Largemouth Communications
Kelly Propst
919-459-6453
kelly@largemouthpr.com
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