Roy Rogers® Restaurants Reels in Icelandic Cod

Roy Rogers® Restaurants Reels in Icelandic Cod

QSR Brings Back a Fan Favorite for a Limited Time

February 27, 2014 // Franchising.com // Frederick, MD - Roy Roger is pleased to announce today the return of a fan favorite, the Premium Icelandic Cod Fish Fillet.

Customers can enjoy this flaky, flavorful catch on a soft, warm Kaiser roll topped with creamy tartar sauce. They also can double the delicious with the Fish & Chips platter served with two fillets, cole slaw and French fries.

"Premium Icelandic Cod Fish Fillet has been one of Roys' most popular limited time promotions for several years," says Carrie Isabell, Director of Marketing of Roy Rogers Restaurants. "Customers look forward to this menu addition each Lenten season and take full advantage of making the Fish sandwich and platter their own at our signature Fixin's Bar."

Roys' Fixin's Bar is where customers get to enjoy mouthwatering menu items and create their own experiences with a variety of fresh toppings and signature sauces to suit their individual tastes.

The Fish sandwich and platter will be offered for a limited time at restaurants from now through April 23.

About Roy Rogers

Based in Frederick, Maryland, the Plamondon Companies own and operate 22 Roy Rogers Restaurants, and oversee 28 franchise locations in the Mid-Atlantic region.

Roy Rogers Restaurants are known in the industry as the "Triple Threat" – serving USDA choice top round roast beef, hand-breaded, fresh fried chicken, and great tasting burgers. Unique to Roys is the Fixin's Bar®, featuring a variety of condiments such as fresh lettuce, tomatoes, pickles, onions, jalapeños and signature sauces. Amenities include drive-thru, flat screen TV, and free Wi-Fi. For more on our business, promotions and products visit http://www.royrogersrestaurants.com, follow us on twitter https://twitter.com/RoysRestaurants or join us on Facebook http://www.facebook.com/royrogersrestaurants.

SOURCE Roy Rogers Restaurants

Contacts:

Kelly Weismiller
White+Partners PR
+1 (703) 793-3000

Carrie Isabell
Roy Rogers Restaurants
http://www.royrogersrestaurants.com
(301) 695-5051 136

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