Maui Wowi Helps Business Owner Diversify With New Franchise Agreement

Maui Wowi Helps Business Owner Diversify With New Franchise Agreement

Maryland Business Owner plans to open new locations, work events in latest business venture as a Maui Wowi Franchisee.

Greenwood Village, Colo. (PRWEB) April 03, 2014 - Maui Wowi Hawaiian, the fresh island themed franchise, offering Hawaiian coffees and fruit smoothies, has granted an Empire Franchise Agreement to Lisa Giacobbe, an independent business woman with her sights set on building Maui Wowi's presence in Maryland.

Giacobbe's entrepreneurial fire pushed her and her husband Ivane to start their own commercial cleaning business nearly 13 years ago.Taking their futures into their own hands, they grew the company by leaps and bounds and turned it into a thriving, sell-sufficient operation. Today, their success has put them in a position to diversify their options and try something new.

"The business is pretty much taking care of itself, which gives us an opportunity to expand our horizons and look for other things to do," says Giacobbe. "Going into the franchise business with Maui Wowi is the perfect fit for us."

Intrigued by the company's fun Hawaiian atmosphere and theme, Giacobbe took steps to move forward in the process and found an overwhelming amount of guidance and support awaited her. As she began visiting store locations, trying the products, and talking with existing franchisees, Giacobbe realized her future was decided.

"The opportunity to work with a group of people that enjoy every aspect of their company is going to be amazing. The fun, relaxing atmosphere and growth potential made Maui Wowi a perfect choice for us," she said.

Her experience with building a company has given her the skills required to successfully do it again. Giacobbe will implement the same principles she used in her first business to grow her Maui Wowi franchise and become a diversified business owner.

Originally interested only in the brick and mortar retail model of the business, a trip to the company headquarters for Discovery Day brought her and her husband face-to-face with the endless possibilities associated with the mobile event cart business model.

"We really like the flexibility because you can have the storefront, you can go to events, and you can do catering; so there are a lot of choices with what we can do with our business."

As they begin ramping up, they plan to take full advantage of the different models by using the cart at events around the community. The goal will be to drive traffic and build a customer following for the store as it is being built. Running multiple units simultaneously and growing the business, Giacobbe hopes to eventually expand throughout Maryland. Together, she and her husband have found a new sense of freedom and something they can once again call their own.

About Maui Wowi Hawaiian Coffees & Smoothies

Since 1982, Maui Wowi Hawaiian has embraced the Hawaiian culture and has been serving paradise in a cup since the day it began, 30 years ago. From event carts, mall kiosks and stand-alone retail locations Maui Wowi Hawaiian offers premium, all-natural, gluten-free, fresh-fruit smoothies, as well as gourmet Hawaiian coffees and espresso beverages. With over 450 operating units in seven countries, Maui Wowi Hawaiian has truly gone "Global" by adding an online store, Now customers from anywhere in the world can experience the prized-gourmet Hawaiian coffees and taste the 'Aloha Spirit' with a 'Click-of-a button!' To learn more information about Maui Wowi Hawaiian's, products, locations, or flexible, low cost franchising opportunities, visit


Justin Livingston
Maui Wowi Hawaiian Coffees & Smoothies
+1 (303) 865-3215 Ext: 115




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