Maui Wowi Promotes Corporate Responsibility with Launch of Team Karma
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Maui Wowi Promotes Corporate Responsibility with Launch of Team Karma

Leading coffee and smoothie franchisor aims to stand alongside its franchisees in furthering the company’s commitment to giving back and supporting the local community.

Greenwood Village, Colo. (PRWEB) April 10, 2014 - Maui Wowi, the Greenwood Village, Co.-based coffee and smoothie franchisor, continues to broaden its stewardship by looking for new opportunities where they can help make a difference in the Denver region. Recently, Maui Wowi launched Team Karma, a new philanthropic initiative designed to get corporate employees more involved within the local community and take the time to give back.

The first Team Karma event took place on March 26, 2014 at the Food Bank of the Rockies in Denver and proved to be a very enlightening and humbling experience for the entire Maui Wowi staff. Working together alongside other volunteers, Maui Wowi employees stacked and loaded 85,000 lbs. of food, fulfilling orders to be delivered to various hunger-relief organizations across Northern Colorado. The team also worked in the food bank’s reclamation department to sort donated products and pack boxes with essentials.

"Sometimes we get lost in the grind of everyday work and personal life, we lose perspective," said Mike Weinberger, CEO of Maui Wowi. "Our first Team Karma event reminded me how fortunate I am to have a roof over my head and food on the table. Further, it strengthened my resolve that giving back to the community and those in need are key components of Maui Wowi’s identity. We need to continue the conversation on how Maui Wowi and the Team Karma program can grow throughout our ‘ohana (family)."

Through its new Team Karma program, Maui Wowi has made a commitment to do one volunteer day each quarter with a different focus each time, e.g. flood relief, helping the homeless, and so on.

The company’s franchisees actively donate and give back through the No-Work Fundraising Program, which encourages franchise owners to work events and give a percentage of the sales back to the organization, such as schools and youth sports teams. Team Karma allows the Maui Wowi corporate employees to stand alongside such generosity and through a collaborative effort of the franchisor and its franchisees, show their commitment to community involvement and spreading the Aloha Spirit.

About Maui Wowi Hawaiian Coffees & Smoothies

Since 1982, Maui Wowi Hawaiian has embraced the Hawaiian culture and has been serving paradise in a cup since the day it began, over 30 years ago. From event carts, mall kiosks and stand-alone retail locations Maui Wowi Hawaiian offers premium, all-natural, gluten-free, fresh fruit smoothies, as well as gourmet Hawaiian coffees and espresso beverages. With over 450 operating units in seven countries, Maui Wowi Hawaiian has truly gone "Global" by adding an online store, Now even more customers can experience the prized gourmet Hawaiian coffees and taste the ‘Aloha Spirit’ with a ‘Click-of-a button!’ To learn more information about Maui Wowi Hawaiian’s, products, locations, or flexible, low cost franchising opportunities, visit

SOURCE Maui Wowi Hawaiian


Justin Livingston
Maui Wowi Hawaiian Coffees & Smoothies
+1 (303) 865-3215 Ext: 115



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