SUBWAY® Restaurant Chain And Young & Successful Media Announce Second Round Winners Of Virtual SUBWAY® Global Challenge
World's Largest Restaurant Chain Encourages Young Entrepreneurs in 100 Countries
MILFORD, Conn. - May 5, 2014 // PRNewswire // - The SUBWAY® restaurant chain and Young & Successful Media, owners of the YSN network, have announced the winners of the second SUBWAY Global Challenge, a business simulation game that enabled players to build, train, operate and promote their own virtual SUBWAY® restaurants as a way to learn business development and entrepreneurial start-up skills.
"The Global Challenge is the most widely distributed global online competition and allows aspiring entrepreneurs to compete against their peers in over 100 countries," said Don Fertman, Chief Development Officer for the SUBWAY® chain. "We are always looking to improve what we do on all levels and by working with Young & Successful Media on the Global Challenge, we have been able to open our business network to these promising young entrepreneurs. By watching how creatively the participants tackled the challenge, we have been able to see our business from a whole new perspective."
The three top winners of the Global Challenge will visit SUBWAY® headquarters on Monday, May, 5, 2014, for a VIP tour and to meet with various departments, from store design to global marketing, to present their winning ideas. The three winners are: Vidhi Vankani, of Pashim Mednipur, West Bengal; Nithyanandam Yuvaraj Dinesh Babu originally from New Delhi but now lives in Singapore; and Damar Dhaval Naresh from Vadodara, Gujarat.
"I like challenges, and the Subway Global Challenge is the biggest challenge I have ever participated in," said Damar Dhaval Naresh, 21, who eats at Subway once a week and loves the Veggie Delite sub. "When I first learned that I was one of the winners I got very excited. It was like my dream came true!"
The winners will also tour New York City to see the sites and view restaurant operations before heading to Washington, DC, where they will meet with government officials as well as business and industry leaders on global business and franchising topics.
Along with the Global Challenge online game, there is also an educational component. A documentary on the SUBWAY® restaurant chain, "SUBWAY® Restaurants: How a 17-year-old Built the #1 Restaurant Chain in the World through Franchising" (http://bit.ly/SubwayStory) is shared with thousands of college and university students throughout the world.
About SUBWAY® Restaurants
Headquartered in Milford, Connecticut, SUBWAY® Restaurants is the world's largest restaurant chain with more than 41,700 locations in 105 countries. Co-founded by Fred DeLuca and Dr. Peter Buck in 1965, their partnership marked the beginning of a remarkable journey and paved the way for thousands of entrepreneurs to build and succeed in operating their own business. Long-time leaders in offering consumers nutritional options on-the go, the brand became the first quick service restaurant in 2012 to meet the American Heart Association's Heart-Check Meal Certification Program nutritional criteria. With a robust social community of over 50 million, the SUBWAY® brand engages daily with consumers from around the world. For more information, visit http://www.subway.com, like us on Facebook.com/subway and follow us on twitter.com/subway.
SUBWAY® is a registered trademark of Doctor's Associates Inc.
About Young & Successful Media
Young & Successful Media specializes in the next generation workforce, with an emphasis on youth empowerment, engagement, employment and entrepreneurship. Through its strategic consulting practice, the company has built highly-targeted, award-winning campaigns, forums and strategies to engage and connect ambitious young people around the globe. Its web-based portal, YSN.com, attracts young leaders from over 160 countries, providing them with insights and best practices to sculpt their careers and pursue their passions. YSN's latest creation, the Global Opportunity Marketplace (GO), provides talented young people around the globe with opportunities to fulfill their professional and life goals, from entrepreneurial, corporate to philanthropic paths. YSN.com/GO aims to offer organizations of all sizes from around the world unprecedented access to the best emerging talent.
SOURCE SUBWAY® Restaurants
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