Papa Murphy's Renews Exclusive Partnership with PepsiCo
Multi-year Agreement Includes All Papa Murphy's Locations Nationwide
VANCOUVER, Wash. - August 01, 2014 - (BUSINESS WIRE) - Papa Murphy's Holdings, Inc. (NASDAQ:FRSH) the world's leading take 'n' bake pizza franchise, today announced it has signed a multi-year agreement with PepsiCo to renew their longstanding partnership of over 16 years. Under the new deal, PepsiCo will remain the exclusive non-alcoholic beverage provider and offer its iconic brands such as Pepsi, Mountain Dew, Mug Root Beer and Sierra Mist at more than 1,400 locations across the United States.
"For more than 16 years, we have been proud to partner with PepsiCo to offer our customers products from one of the world's leading beverage companies to accompany our fresh, take and bake pizza," commented Ken Calwell, President and Chief Executive Officer of Papa Murphy's Holdings, Inc. "Papa Murphy's takes pride in our variety of offerings for consumers and that goes beyond the menu of pizzas that we provide. We are pleased to continue our relationship with PepsiCo to provide the array of beverage options that customers desire."
"We're excited to continue our partnership with Papa Murphy's and build on our great relationship," said Sandy Romoser, senior vice president and chief customer officer, PepsiCo Foodservice. "Papa Murphy's is fast-growing and we look forward to continuing to work with the brand on new marketing activation and bringing PepsiCo's vast portfolio of beverages to guests at all locations nationwide."
In a recent study by Technomic's Consumer Brand program, Papa Murphy's was ranked as the #1 brand by Gen Xers and Boomers and two the key attributes that Generation Xers noted as driving their intent to return included beverage quality and variety.
About Papa Murphy's
Papa Murphy's Holdings, Inc. (NASDAQ:FRSH) is a franchisor and operator of the largest Take 'N' Bake pizza chain in the United States, selling uncooked pizzas that customers bake at home. The Company was founded in 1981 and currently operates over 1,400 franchised and corporate-owned fresh pizza stores in 38 States, Canada and United Arab Emirates. Papa Murphy's core purpose is to bring all families together through food people love with a goal to create fun, convenient and fulfilling family dinners. In addition to scratch-made pizzas, the Company offers a growing menu of grab 'n' go items, including salads, sides and desserts. For more information, visit www.papamurphys.com. Find Papa Murphy's on Facebook at www.facebook.com/papamurphyspizza.
PepsiCo products are enjoyed by consumers one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $66 billion in net revenue in 2013, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than $1 billion each in estimated annual retail sales.
At the heart of PepsiCo is Performance with Purpose – our goal to deliver top-tier financial performance while creating sustainable growth in shareholder value. In practice, Performance with Purpose means providing a wide range of foods and beverages from treats to healthy eats; finding innovative ways to minimize our impact on the environment and reduce our operating costs; providing a safe and inclusive workplace for our employees globally; and respecting, supporting and investing in the local communities where we operate. For more information, visit www.pepsico.com.