Einstein Bros.® Bagels Kicks Off National Pumpkin Bagel Bash This Fall

LAKEWOOD, Colo.- (BUSINESS WIRE) - Sep. 2, 2014 - Fall is in the air at Einstein Bros. Bagels! Starting today, restaurant locations across the country will kick-off the 2014 Pumpkin Bagel Bash celebrating the much anticipated return of Einstein Bros.' one of a kind pumpkin bagel and other delicious pumpkin favorites. This year's Pumpkin Bagel Bash features fresh-baked pumpkin bagels and sweets, double-whipped pumpkin shmear, as well as freshly brewed Autumn Roast Coffee and their signature hot, iced or frozen Pumpkin Latte. Einstein Bros.' Pumpkin Bagel Bash menu will be available at all participating locations through November while supplies last.

"Pumpkin has become synonymous with fall and we are delighted to bring back our flavorful offerings that resonate with consumers," said Glenn Lunde, Chief Concept Officer for Einstein Noah Restaurant Group. "Our seasonal menu is bursting with pumpkin and spice goodness, and we look forward to kicking off our Pumpkin Bagel Bash celebrating the many delicious ways guests can enjoy the tastes of the season at Einstein Bros."

Einstein Bros. will offer its Pumpkin bagel and gourmet Pumpkin Walnut Crunch bagels, which can be topped with Einstein' sweet, double-whipped Pumpkin shmear or any of Einstein Bros.' twelve delicious double-whipped shmears. The seasonal Pumpkin shmear is perfectly spiced and full of pumpkin flavor like a rich, pumpkin cheesecake. Einstein's signature Pumpkin Bagel is fresh-baked with real pumpkin and has been a guest favorite since its introduction in 1997. The Pumpkin Walnut Crunch Gourmet Bagel is a more indulgent seasonal bagel option made with pumpkin bagel dough and topped with the perfect amount of walnut streusel.

Guests can also enjoy Einstein Bros. Pumpkin pull-apart clusters featuring pieces of its signature pumpkin bagel mixed with pumpkin syrup, cinnamon sugar and streusel topping drizzled with cream cheese icing for a delicious on-the-go snack or dessert. Along with their seasonal bagels, the Pumpkin Bagel Bash menu includes a Pumpkin Muffin baked with pumpkin spices and topped with rich cream cheese icing.

To complement Einstein's selection of pumpkin-flavored menu items, the restaurant has brought back its Autumn Roast Coffee that blends the aromas and flavors of fall spices with a touch of toasted chestnut flavor in a full-bodied drip coffee that's the perfect seasonal addition to its Darn-Good CoffeeTM line up. Coffee lovers are also welcome to enjoy Einstein Bros. signature Pumpkin Latte, a rich creamy blend of milk, espresso and pumpkin flavors accompanied by notes of cinnamon, nutmeg, clove and cardamom. The Pumpkin Latte is available hot, iced or frozen.

For a location nearest you, please visit www.einsteinbros.com. Einstein Bros. fans are also invited to join in the fun by visiting www.pumpkinbagelbash.com for fun recipes, pumpkin carving ideas and social promotions to bring the Pumpkin Bagel Bash home. Guests can celebrate the pumpkin season by cooking one of Einstein Bros. delicious pumpkin bagel or pumpkin shmear recipes, including Mini Pumpkin Cheesecake, Pumpkin Pecan Cookies and Bagel Stuffing. Carve your holiday pumpkin with Melyvn & Elmo stencils, or other exciting inspiration featured on the site, and post a picture to Instagram with #pumpkinbagelbash for a chance to participate in a number of fan giveaways. Fans can also follow Einstein Bros. Bagels on Facebook and Twitter to get the inside scoop on more Pumpkin Bagel Bash freebies to come.

About Einstein Noah Restaurant Group

Einstein Noah Restaurant Group, Inc. is a leading company in the quick-casual segment of the restaurant industry that operates, franchises and licenses locations under the Einstein Bros.®, Noah's New York Bagels® and Manhattan Bagel® brands. The Company's retail system consists of more than 855 restaurants in 42 states and the District of Columbia. It also operates a dough production facility. The Company's stock is traded on the NASDAQ under the symbol BAGL. Visit www.einsteinnoah.com for additional information.

SOURCE Einstein Noah Restaurant Group

Contact:

Christine Beggan
ICR
203-682-8329
christine.beggan@icrinc.com

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