February 04, 2015 // Franchising.com // Woodland Hills, CA - Joey Menichini and his family have a long history of working together including a family manufacturing business in downtown Los Angeles. The Menichini's love for barbecue attracted them to their new family business, Dickey's Barbecue Pit in Woodland Hills. On Thursday, February 5 at 11 a.m., the family will open the new fast casual option with a three day grand opening.
"I'm thrilled with the tremendous reception we've received in Los Angeles and I look forward to continued growth in the area," said Roland Dickey, Jr., CEO of Dickey's Barbecue Restaurants, Inc.
Thursday, the first 50 dine in guests receive gift cards worth up to $50. Guests can grab gear on Friday when the new Dickey's Barbecue offers all day merchandise giveaways. Guests can stop by on Saturday from noon to 2 p.m. for country station 93.1 Jack FM when one lucky winner will be chosen for a $500 gift card and three winners receive free barbecue for a year. Guests also get a deal with $2 pulled pork barbecue sandwiches.
"The whole family loves barbecue and we were looking at possible franchise opportunities -- Dickey's Barbecue was perfect," said first time owner, Joey Menichini. "We've lived in the area for over 30 years and knew there was a real demand for authentic barbecue."
The Menichinis have plans to open four more locations. The new store in Woodland Hills is located at 21853 Ventura Boulevard and the number is 818.313.9700. Follow along with this location on Facebook.
Dickey's Barbecue Restaurants, Inc., the nation's largest barbecue chain was founded in 1941 by Travis Dickey with the goal of authentic slow smoked barbecue. Today, all meats are still slow smoked on-site in each restaurant living up to the company tagline, "We Speak Barbecue." The Dallas-based family-run barbecue franchise offers a quality selection of signature meats, home style sides, tangy barbecue sauce and free kids' meals every Sunday. The fast-casual concept has expanded to over 400 locations in 40 states. This year Dickey's Barbecue was recognized for the third year by Nation's Restaurant News as a "Top 10 Growth Chain" and by Technomic as the "Fastest-growing restaurant chain in the country." For more information, visit www.dickeys.com or for barbecue franchise opportunities call 866-340-6188.
SOURCE Dickey's Barbecue Restaurants, Inc.