Salata Sweetens Up Its Line With Limited-Time Offerings

Watermelon, mango and blueberries available through June 15.

HOUSTON, - May 4, 2015 /PRNewswire  - Houston-based Salata, the fast-growing salad and salad wrap restaurant company, will kick off summer with three new additions to its 50+ ingredient list – watermelon, mango and blueberry.

Now through June 15, guests can sweeten up their custom salad or salad wrap at any of Salata's 42 locations in Texas, California and Illinois.

"We're always looking to add new fresh and healthy items so our loyal guests can have even more variety when building their perfect salad or salad wrap," said Salata founder Berge Simonian. "Watermelon, mango and blueberry add delicious flavors and healthful vitamins and minerals, like watermelon's lycopene, or the vitamin C and antioxidants in mango and blueberries."

  • Salata will highlight the new ingredients with special combinations developed by Director of Product Development David Laborde. These suggested salads will be posted in store and include:
  • A berry-balsamic salad that combines fresh spinach with blueberries, strawberries, cranberries, almonds, feta and grilled chicken, topped with Salata's popular balsamic vinaigrette.
  • A mix of spicy and sweet, starting with Salata's salad mix topped with mango, pineapple, red onion, green pepper, jalapeno, pumpkin seeds and grilled chicken, and then finished off with chipotle ranch dressing.

A twist on ever-popular Mediterranean flavors, with watermelon, cucumber, radish, feta, chickpeas and falafel served over a bed of kale and drizzled with lemon vinaigrette dressing.

"At Salata, we're all about guests' choice, while at the same time delivering nutritious ingredients and a great customer experience," said Laborde. "We're testing chef-inspired suggestions to help our valued guests add delicious new options to their daily routines."

Salata restaurants offer completely customizable salads and salad wraps made with a variety of more than 50 fresh, healthy ingredients. Unlike its competitors, Salata's salads and wraps are assembled and tossed by staff and then sold for a set price rather than by weight. Freshly prepared soups, fresh-baked breads and desserts are also available. All locations are gluten-free certified and, in late 2014, vegan proteins were added to the lineup.

For more information or a list of Salata locations, please visit www.salata.com.

About Salata

Founded in 2005, Houston-based Salata has more than 40 corporate-owned and franchise locations in Texas, Illinois and Southern California and currently has signed agreements to open 40 more by the end of 2016. The "Next Generation Salad Bar" concept is gluten-free certified and offers tossed-to-order salads and wraps made from a selection of more than 50 fresh, pure ingredients including an array of lettuces, vegetables, fruits, cheeses, seeds, nuts, chicken, seafood and vegan proteins. All of Salata's dressings, soups and sauces are house-made. Freshly made soups, breads, desserts and signature teas and lemonades round out the menu. For more information, go to www.salata.com or www.facebook.com/mysalata.

SOURCE Salata

Media Contact:

Brooke Feachen
brooke@spmcommunications.com
817-329-3257

Tracy Henderson
tracy@spmcommunications.com
817-329-3257

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