June 16, 2015 // Franchising.com // Becker, Minn. - Maui Wowi Hawaiian, coffee and smoothie concessionaire, has added a new franchisee in Minnesota where the brand continues to experience popularity among youth sports programs and venues throughout the state. Patrick and Julie Murphy are the latest to join the fast growing fresh fruit smoothie and Hawaiian coffee company.
While attending the Minnesota state finals gymnastics meet, a long line of customers caught their eye and at the front of the line was Maui Wowi. As parents to four kids who are highly involved in sports, they saw how easily Maui Wowi could fit into their lifestyle and the opportunity it provided to serve a healthy alternative to the athletes.
“With all the sporting events our kids go to, we saw the potential in starting with a mobile unit and going to volleyball, lacrosse and gymnastics meets. We are really excited to start building our business as quickly as possible.”
The mobile unit, also known as the Ka’anapali Cart, is one of the company’s most popular business models; allowing operators to take the product to the people. A healthier alternative to the typical fare at sporting events, Maui Wowi smoothies are all-natural, gluten-free, and fat-free.
“Maui Wowi attracted me right away,” said Patrick. “It was something I had been thinking about for a while and finally my family said, ‘you’ve been talking about it long enough, why don’t you just do it?”
Patrick has a background in IT, and Julie works as a nurse practitioner. Together, they decided the timing was right to finally act on their dreams. The flexibility of choosing to start with the mobile unit will allow the two of them to continue working while they build the business.
Since 1982, Maui Wowi Hawaiian has embraced the Hawaiian culture and has been serving paradise in a cup since the day it began, over 30 years ago. From event carts, mall kiosks and stand-alone retail locations, Maui Wowi Hawaiian offers premium, all-natural, gluten-free, fresh-fruit smoothies, as well as gourmet Hawaiian coffees and espresso beverages. The company maintains strong community involvement through fundraising efforts by its franchisees, in addition to Team Karma; an initiative that promotes corporate responsibility and giving back to the community. The brand has more than 450 operating units in seven countries and an online store, shop.mauiwowi.com. To learn more information about Maui Wowi Hawaiian’s products, locations or flexible, low-cost franchising opportunities, visit http://www.mauiwowifranchise.com.
SOURCE Maui Wowi Hawaiian