December 10, 2015 // Franchising.com // IRVINE, CA – The Habit Restaurants, Inc. (Nasdaq: HABT), an Irvine-based restaurant company best known for its award-winning Charburgers, will open a Habit Burger Grill at 3900 California Avenue, west of Highway 99, in Bakersfield. The Habit will officially open Wednesday, December 16, at 10:30 a.m.
Habit fans will get a preview of the popular menu during a fundraiser on Sunday, December 13, from 5-7 p.m., benefiting the Boys & Girls Clubs of Kern County. The Habit will donate 100 percent of all proceeds to the non-profit. The fundraiser is open to the general public, who are encouraged to sign up for the CharClub to be the first to know about new menu items and be invited to other grand opening events (Habitburger.com/CharClub).
“An important part of the Habit’s culture is caring about the communities that we serve,” said Russ Bendel, president and chief executive officer of The Habit Restaurants, Inc. “It’s a Habit tradition to open every new restaurant with a significant fundraiser that has a local impact. We are happy to support the Boys & Girls Clubs of Kern County as part of the opening.”
The new Habit Burger Grill in Bakersfield is over 3,400-square-feet, which includes 42 seats inside and another 24 on the patio. Approximately 35 new jobs have been created to staff the restaurant. The company distinguishes itself in the fast casual burger segment with its signature Charburger, menu variety and value.
Some Habit Burger Grill food facts:
The Habit may be found on social media at facebook.com/habitburger, instagram.com/habitburgergrill, twitter.com/habitburger and youtube.com/habittube. For more details on The Habit Burger Grill, please visit habitburger.com.
The Habit Burger Grill is a burger-centric, fast casual restaurant concept that specializes in preparing fresh, made-to-order chargrilled burgers and sandwiches featuring USDA choice tri-tip steak, grilled chicken and sushi-grade albacore tuna cooked over an open flame. In addition, it features fresh made-to-order salads and an appealing selection of sides, shakes and malts. The Habit was named the “best tasting burger in America” in July 2014 in a comprehensive survey conducted by one of America’s leading consumer magazines. The first Habit Burger Grill opened in Santa Barbara, California in 1969 and has since grown to more than 140 restaurants in 15 markets throughout California, Arizona, Florida, Idaho, Nevada, New Jersey, Utah, Virginia and Washington. More information is available at ?www.habitburger.com.
SOURCE The Habit Restaurants, Inc.