The Honey Baked Ham Company Names Horace as Senior Director of Franchise Operations

ATLANTA - February 16, 2016 - (BUSINESS WIRE) - As part of its strategic imperative to open new franchise and company-owned stores across the country, The Honey Baked Ham Company LLC has named Horace L. Williams, a veteran of corporate transformations and franchise operations, as senior director of franchise operations. In his new assignment, Williams will oversee franchise operations and relationships for the HoneyBaked brand. He will report to Molly Kesmodel, HoneyBaked’s senior vice president for operations and development, at the company’s headquarters in Alpharetta, Ga., near Atlanta.

Williams is a seasoned operations professional who also has considerable sales and marketing leadership experience. He comes to HoneyBaked™ with a proven track record of crafting and executing strategies that reduce costs, improve service, drive revenue growth, and increase profitability for franchisees and franchisors. He has extensive experience with corporate revitalizations for both startup enterprises and high-growth companies.

“Horace’s vast experience in the foodservice industry, especially in franchise operations and strategic business planning, will be foundational to our plans for expanding HoneyBaked’s existing franchise store penetration around the United States,” said Kesmodel. “In addition to his keen business negotiation and relationship management skills, Horace is a natural communicator who has a knack for making personal connections, which are vital in the franchise environment.”

Williams joins HoneyBaked after three-years (2012-2015) with Bojangles’ Famous Chicken 'n Biscuits, where, as senior director of franchise operations, he served as a key strategist in the chain’s franchise field restructuring and also played a pivotal role in a special “Bojangles’ of the Future” project.

“I've been a fan and a customer of HoneyBaked for as long as I can remember,” said Williams. “I am humbled to now have an opportunity to support such a premium brand. I look forward to working with my new associates, as well as the franchise community, as we jointly continue to move The Honey Baked Ham Company forward.”

About The Honey Baked Ham Company LLC

Founded in 1957, The Honey Baked Ham Company LLC is a premium food retailer with more than 400 locations nationwide.Over the years, serving HoneyBaked has become a tradition for millions of families. Best known for its signature, sweet-glazed, spiral-sliced Honey Baked Ham®, HoneyBaked offers flavorful, moist and tender ham and turkey breast entrees, as well as a host of other fully cooked entrees, side items and desserts.

SOURCE The Honey Baked Ham Company LLC

Contact:

Mary Eva Tredway
Butin Integrated Communications
404-317-0731

###

Share this Story:

Comments:

comments powered by Disqus

Franchise News Room »


News By Industry »


Featured Opportunities

American Family Care
The demand for health care services increases every year. People want and need access to health care on their terms - which usually means immediately!
Wayback Burgers
Wayback Burgers is strategically poised to grow dynamically. This could be your opportunity to partner with a leader in a rapidly growing food market...
Dogtopia
DogtopiaĀ® is your one-stop shop for award-winning dog daycare, boarding and spa services.
Liberty Tax Service
The fastest-growing income tax preparation franchise in North America.
Blink Fitness
At Blink Fitness, exercise isn't just about looking good, it's also about how it makes you feel.

Subscribe to Franchising.com Express

A Franchise Update Media Production
Franchise Update Media | P.O. Box 20547 // San Jose, CA 95160 // PH. (408) 402-5681
Copyright © 2001 - 2017. All Rights Reserved.

In Loving Memory Of Timothy Gardner (1987-2014)