Perkins® Offers Expanded Franchise Benefits And Incentives
Company Added
Company Removed
Apply to Request List

Perkins® Offers Expanded Franchise Benefits And Incentives

Building on a tradition of a strong and growing franchise system.

MEMPHIS, Tenn. - July 12, 2016 // PRNewswire // - Perkins Restaurant & Bakery, the iconic and premier family dining concept, has long been recognized by experienced restaurateurs for its unparalleled levels of brand recognition, established systems, and a menu that caters to all tastes and day parts resulting in multiple revenue streams. Effective immediately, Perkins Restaurant & Bakery will expand on these benefits, providing additional incentives to franchisees who participate in the company's expansion goals in key markets in the U.S. and Canada.

"In addition to offering some of the industry's best franchise support services in areas including training, technology, design and construction, purchasing, marketing, and research and development, we have put together a program to pique the interest of, and ultimately enhance our relationship with experienced restaurateurs who join the Perkins franchise community and share our commitment to growing thePerkins brand," explains Andy Whiteley, Vice President, General Counsel & Secretary of Perkins & Marie Callender's, LLC (PMC), who also oversees the company's franchise efforts.  "I strongly encourage experienced operators and investors looking to become franchise owners to explore what we offer."
Highlights of Perkins new franchise incentive program include:

  • Real Estate Assistance – PMC has affiliated with a national real estate firm to offer real estate selection assistance.  
  • Reduced Royalty Program – PMC has reduced the royalty rate for all new restaurants to 2% of the restaurant's gross sales for year one and 3% of the restaurant's gross sales for year two (4% of the restaurant's gross sales for year three and thereafter.) 
  • Reduced Initial Franchise Fee Program – For any developer of three or more Perkins restaurants in an agreed upon time period (depending on the number of units), PMC will reduce the initial franchise fee by $10,000 for the first unit developed; $15,000 for the second unit developed; and $20,000 for the third and subsequent units developed. (The qualifying units must all be under the Area Development Agreement.)

Perkins is also offering a $5,000 Referral Fee to any existing franchisee who refers a new prospective franchisee to PMC who opens a new franchised Perkins Restaurant.

About Perkins Restaurants & Bakeries

Founded in 1958, Perkins system consists of 398 restaurants in 33 states and Canada, which includes 134 company-owned and operated restaurants and 264 franchised units. With a consistent focus on delivering memorable dining experiences featuring high quality product offerings at an outstanding value, served in attractive, welcoming and contemporary facilities, the Company cites several key strategies that have served to reinvigorate the brand over the past several years including: a system-wide remodeling program, currently underway; menu reimaging featuring more food innovation to appeal to guests' discerning taste preferences; and marketing excellence and value promotion designed to drive traffic and increase sales. 

With its strong and growing franchise network, Perkins offers services to franchisees including accounting functions, IT support, assistance with new store development/openings and more. Expertise is also delivered one-on-one, through a highly experienced Perkins franchise consultant who acts as a liaison, bringing together the resources franchisees need before, during and after the restaurant opening.

Information about Perkins franchise opportunities can be found at www.perkinsrestaurants.com or by calling Cassandra Bremer, Franchise Dynamics at #417.612.9217.

SOURCE Perkins Restaurant & Bakery

###

Comments:

comments powered by Disqus

Franchise News Room »


News By Industry »


Featured Opportunities

Beverly Hills Rejuvenation Center
Beverly Hills Rejuvenation Center (BHRC) provides the highest quality medical spa services to our clients in a comfortable and supportive...
Jersey Mike's Subs
Jersey Mike's, a fast-casual sub sandwich franchise with more than 1,500 locations open and under development nationwide, believes that making a sub...
Kiddie Academy
Educational Child Care Franchise. Kiddie Academy is one of the nation's most respected providers of quality educational child care.
ZIPS Dry Cleaners
ZIPS, since 1996, began as eight dry cleaners in the Baltimore-Washington, D.C., metro area and has grown to more than 40 stores. Find out more.
AAMCO Transmissions and Total Car Care
AAMCO franchisees benefit from joining a brand that has been in business for over 50 years. Our iconic, Double A, Beep Beep, M-C-O mnemonic brings...
Share This Page

Subscribe to Our Newsletters

A Franchise Update Media Production
Franchise Update Media
P.O. Box 20547
San Jose, CA 95160
PH. (408) 402-5681
In Loving Memory Of Timothy Gardner (1987-2014)

Copyright © 2001 - 2019.
All Rights Reserved.