November 17, 2016 // Franchising.com // IRVINE, California – Wienerschnitzel, home of America’s favorite hot dog, has opened its newest location in Albuquerque, New Mexico, the fifth location in the city and the first featuring the brand’s Heritage build, showcasing a contemporary look along with elements inspired by Wienerschnitzel’s original A-frame design which debuted in the early 60s. The first Heritage model opened in El Paso, Texas, in 2015.
Located in the West Bluff community, Wienerschnitzel will serve its entire menu of favorites including a variety of hot dogs, chili dogs, chili cheese fries and Tastee Freez soft serve treats.
“We’re thrilled to welcome the West Bluff community to our newest restaurant,” said Jason Albritton, restaurant operator and Albuquerque resident. “We’re excited to become a fixture in the community, and are looking forward serving our longtime fans along with introducing the unique Wienerschnitzel experience to new guests in the region.”
Albritton, who has been with the brand for more than 20 years, will oversee day-to-day operations and lead a team of more than 30 employees. Founded in 1961 as a single hot dog stand in Southern California, today the iconic American brand, known for its world famous, secret recipe chili, serves more than 120 million hot dogs each year. To learn more about Wienerschnitzel, visit: www.wienerschnitzel.com/locations.
Wienerschnitzel’s new Albuquerque location will be the brand’s second Heritage build.
Founded by John Galardi in 1961 with a single hot dog stand in Wilmington, California, Wienerschnitzel (www.wienerschnitzel.com) is a bona fide pioneer of the limited-service food industry. Today, Wienerschnitzel is the world’s largest hot dog franchise and home of America’s favorite Chili Dog. Based in Irvine, California, the parent company, Galardi Group, franchises restaurants throughout the U.S., including Wienerschnitzel, Hamburger Stand, and Tastee Freez. An iconic American brand with a devoted following for over 50 years, Wienerschnitzel is poised for exponential growth, both domestically and internationally. With a refreshed marketing focus, Wienerschnitzel has received tremendous media attention and accolades including Franchise Times’ “20 to Watch” and voted Best Fast Food in Southern California by the readers of Los Angeles Daily News for five years and running. In 2016, Wienerschnitzel was ranked #146 in the coveted Entrepreneur Magazine Franchise 500. Additionally, the company recently introduced a unique next generation store design featuring a smaller footprint and a lower cost of entry; while the simple menu allows for easy execution and lower food costs. As a family owned and operated company, Wienerschnitzel is in a unique position to always put its franchise partners first and is actively recruiting passionate franchise candidates to grow with the brand during this very exciting time. For more information on owning a Wienerschnitzel, visit franchising.wienerschnitzel.com or contact Ted Milburn - Director, Franchise Development at firstname.lastname@example.org.
Powerhouse Public Relations