December 16, 2016 // Franchising.com // CHESHIRE, CT – Nothing beats breakfast, especially on New Year’s Day following a night of too much bubbly. Wayback Burgers, serving delicious, fresh burgers made from 100-percent ground beef, hand-dipped milkshakes and more, today announced a tasty, cheesy breakfast special sure to make for a better morning – or afternoon (we’re not judging). On January 1, America’s hometown burger joint will offer a buy one, get one free AM Cheeeesy breakfast sandwich, available all day at participating restaurant locations nationwide.
Wayback Burgers’ AM Cheeeesy breakfast sandwich features slices of American cheese, crispy bacon and eggs sandwiched between a toasty inverted bun – a completely irresistible combination, especially for those with headaches and hangovers. Guests are encouraged to share snaps of their AM Cheeeesy on Snapchat and use the hashtag #WaybackBurgers on Twitter, Instagram or Facebook. The buy one, get one offer is valid all day on January 1. Limit one per person, while supplies last.
“We’re pleased to offer the perfect remedy for guests looking to recover after ringing in the new year,” said John Eucalitto, president of Wayback Burgers. “Our AM Cheeeesy breakfast sandwich is the best way to cure any craving come January 1, and we invite guests to come in and chow down to celebrate the new year.”
Separately, with breakfast experiencing a huge boom in the fast-casual restaurant segment, Wayback Burgers has also announced that beyond its New Year’s Day offer it will be testing a breakfast menu in select locations, with potential to expand to additional locations if successful. Pricing and participation will vary by location.
Wayback Burgers offers delicious burgers, cooked to order, available as a single, classic double, triple and triple triple (nine) patty, and rich, thick milkshakes, served in an environment that hearkens back to a simpler place and time – when “customer service” meant something and everyone felt the warmth of the community. Going “way” beyond the burger, Wayback Burgers offers crispy and grilled chicken sandwiches, veggie burgers, turkey burgers, fresh salads and delicious sides, including fries, onion rings and House-Made Chips.
For more information on Wayback Burgers, visit www.WaybackBurgers.com, Facebook, Twitter or Instagram.
Founded in 1991 in Newark, DE, Wayback Burgers is a Connecticut-based fast-casual franchise with a reputation for fresh burgers and thick, hand-dipped milkshakes, and currently operates in 26 states with over 120 locations nationally and internationally in Argentina, Brunei and Saudi Arabia. Wayback Burgers, through its executed master franchise agreements, plans to open in 33 countries in the Middle East, Northern Africa, Argentina, Pakistan and Alberta, Canada, along with pending agreements in Chile, Guatemala, Nigeria, India, Mumbai and Western Malaysia.
SOURCE Wayback Burgers
BML Public Relations