Local Entrepreneurs Open Their First Dickey's Barbecue Pit Location in Ruidoso

The newest New Mexico location will offer four weeks of specials and giveaways including free barbecue for a year for three lucky guests.

RUIDOSO, N.M. - Jan. 11, 2017 // PRNewswire // - Dickey's Barbecue Pit opens its newest location in Ruidoso this Thursday with four weeks of specials and giveaways, including free barbecue for a year for three lucky guests. To win free barbecue for a year, guests must either use hashtag #1FreeYearofBBQ on any social media site, order online or sign up for Dickey's Big Yellow Cup Club. On Thursdays, the new location will offer the first 50 guests through the door a complimentary special treat. On Fridays, Dickey's offers 50 percent off to first responders, and guests can donate to Dickey's charitable foundation, Barbecue, Boots & Badges. On Sundays, kids eat free at Dickey's with every purchase of an adult dine-in meal of $10 or more.

To join Dickey's Barbecue Pit's Big Yellow Cup Club and receive members-only specials: [https://dickeysbarbecue.fbmta.com/members/updateprofile.aspx?action=subscribe&inputsource=w].

"Everyone at Dickey's Barbecue Pit welcomes Keith and Tamara Willis to the Dickey's family," says Laura Rea Dickey, CEO of Dickey's Barbecue Restaurants, Inc. "Dickey's Barbecue Pit is growing rapidly nationwide and we are proud to continue our expansion by adding new Owner/Operators to our family."

Doors open this Thursday and guests can enjoy the grand opening events over the next four weeks:

  • Thirsty Thursdays - All guests will receive a free Big Yellow Cup with Dickey's new reusable travel lid and straw. The first 50 guests through the door will receive a complimentary special treat.
  • Philanthropy Fridays - Uniformed first responders will receive 50 percent off their meal, and guests can donate to Barbecue, Boots & Badges, Dickey's charitable foundation.
  • Kids Eat Free All Day Every Sunday - With every $10 adult dine-in purchase guests will receive one free kids meal.

To find the Dickey's Barbecue Pit nearest you: [https://www.dickeys.com/locations].

The Ruidoso location will be Keith and Tamara Willis' first Dickey's Barbecue Pit store to open together. After researching franchising opportunities, the Willis' decided that Dickey's Barbecue Pit was the perfect fit for them. "Dickey's is a great family-owned brand and we are excited to be a part of it," says Owner/Operator, Keith Willis. "Our community was in need of Dickey's delicious, slow-smoked barbecue and we are happy to be the ones to provide them with it."

Residents of Ruidoso can find their newest Dickey's location 26185 US HWY. 70E Ruidoso Downs, NM 88346. The phone number is 575-812-8640.

Find Dickey's Barbecue Pit on Facebook, Instagram, and Twitter.

About Dickey's Barbecue Restaurants, Inc.

Dickey's Barbecue Restaurants, Inc., the nation's largest barbecue chain was founded in 1941 by Travis Dickey with the goal of authentic slow-smoked barbecue. Today, all meats are still slow smoked on-site in each restaurant living up to the company tagline, "We Speak Barbecue." The Dallas-based family-run barbecue franchise offers a quality selection of signature meats, savory sides, tangy barbecue sauce and free kids' meals every Sunday. The fast-casual concept has expanded to more than 600 locations in 44 states. In 2016, Dickey's won first place on Fast Casual's "Top 100 Movers and Shakers" and ranked in the top ten of Franchise Times' "Fast and Serious." Dickey's Barbecue Pit was recognized for the third year by Nation's Restaurant News as a "Top 10 Growth Chain" and by Technomic as the "Fastest-growing restaurant chain in the country." For more information, visit www.dickeys.com or for barbecue franchise opportunities call 866.340.6188.

SOURCE Dickey's Barbecue

Media Contact:

Callie Head
chead@dickeys.com

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