April 03, 2017 // Franchising.com // Lincoln, NE - Scooter’s Coffee, the Midwest-based coffee franchise that has experienced tremendous growth over the past year, has increased its Nebraska presence with the company’s latest drive-thru location in Lincoln (401 West O Street). The grand opening celebration on Friday, April 7, will be dedicated to CEDARS Home for Children - 100% of proceeds will be donated to this organization.
Franchisees, Jason and Rita Metcalf, who own a majority of the Lincoln stores, will own and operate this location.
“When we brought Scooter’s Coffee to Lincoln years ago, we couldn’t have imagined how engrained we would become in this community,” stated Jason Metcalf. “Through the growth of our brand, we’ve been fortunate enough to change many lives, and we’re very pleased to use this Grand Opening as a platform for CEDARS Home for Children.”
In addition to the April 7 Day of Giving, there will be specials offered all week long in celebration. April 3-5, the West O location will offer $1 off any drink, and on Thursday, April 6, the location will offer half off any drink (excluding Vertigo Smoothies).
On Friday, April 7, grand opening day, customers will receive several fun giveaways throughout the day. Beginning at 6 a.m., the first 50 customers will receive a hat with purchase. Later in the morning, starting at 10 a.m., the first 50 customers will receive a free coffee mug with purchase. The afternoon giveaways start at 12 p.m., with the first 50 customers receiving a hat with purchase and at 2 p.m., the first 100 customers will receive a $5 gift card with purchase.
To continue the celebration of this new store opening, the location will also be treating customers to Free Food weeks each Monday and Wednesday starting April 10 through May 10, where customers can enjoy a complimentary food item with the purchase of any drink (while supplies last).
“We continue to be impressed with the success of our Lincoln-area stores,” stated Rob Streett, President and Chief Operating Officer of Scooter’s Coffee. “This latest location is in the perfect spot for commuter traffic coming into and leaving Lincoln. It’s an area of tremendous growth for the town, and we’re pleased to bring our coffee to more loyal fans!”
Scooter’s Coffee is quickly approaching 200 locations in 14 states. It opened 33 new locations in 2016 and plans similar expansion in 2017. The company is in the midst of a robust grand opening pipeline. It recently opened its first location in Phoenix, Arizona, added a second location to the Atlanta, Georgia, metro area and also opened its second of many locations in the state of Florida. Other expanding markets include Iowa, Kansas, Texas and Missouri.
Scooter’s Coffee, which is based in Omaha, Nebraska, handcrafts its pastries and roasts its own shade-grown coffee, sourced through the Arbor Day Foundation. The company added depth to its profile last year with a new line of organic hot and iced teas, single-origin coffee and Cold Brew n’ Cream. In addition to its nearly. 100% gluten-free beverage menu, Scooter's Coffee also added gluten-free brownies to its product lineup. The company has kicked off 2017 with many innovations, including a new rewards mobile app and the Toffee Nut Caramelicious®, the first in a growing category of products featuring Scooter’s signature drink, the Caramelicious®.
Founded in 1998 by Don and Linda Eckles in Bellevue, Nebraska, Scooter’s Coffee roasts only the finest coffee beans in the world at its headquarters in Omaha, Nebraska. In nearly two decades of business, Scooter's Coffee’s success is simple: stay committed to the original business principles and company core values. The Scooter's Coffee brand promise, often recited to franchisees, customers and employees is: "Amazing People, Amazing Drinks...Amazingly Fast!”™ It represents the company's business origins from 1998 and reflects a steady commitment to providing an unforgettable experience to loyal and new customers.
For more information, visit scooterscoffee.com,facebook.com/scooterscoffee, or ownascooters.com.
SOURCE Scooter’s Coffee