May 05, 2017 // Franchising.com // Cheshire, CT - Residents and visitors of beautiful and exciting Atlanta, Georgia will soon have more to boast about than the city’s mark as the capital of the peach state. Wayback Burgers is proud to announce a new franchise purchase for this area, with a planned location in Atlanta to open later this year.
Leading the way for this new venture is Norcross, GA resident and Director of Operations for US Restaurant Management, LLC., HM Abul Hashem. As the current operator of seven Subway restaurants in Atlanta, Georgia, Hashem’s expansive experience as a franchise owner and quick-service restaurant manager makes him an ideal candidate as a Wayback Burgers franchisee. As the Franchise Owner of the Atlanta Wayback Burgers location, Hashem’s responsibilities will include day-to-day management of restaurant operations and staffing.
While no specific location has been set yet for the newly signed Atlanta franchise agreement, Hashem looks to the thriving downtown area as a viable option to set up shop and plans to open late in the summer, by August 2017. Atlanta’s densely inhabited downtown full of a growing residential and employment population, coupled with the city’s diverse culture and exciting offering of trade shows and tourist attractions make for the perfect place to open a Wayback Burgers. This quick-service restaurant brand offers the best of both worlds - freshly-made, quality meals in a relaxed atmosphere as well as served to-go for those looking for a hearty, but quick bite on their lunch break.
"I am most excited for the new responsibilities under this quick-service restaurant brand, including being able to market and serve the refreshingly varied menu of quality fare that Wayback Burgers offers,” says Hashem. “With Subway fulfilling requests for different tastes than Wayback, I look forward to managing operations for both brands and to proving my knowledge in restaurant management to ensure both brands thrive in the communities they serve.”
Hashem plans to serve all of the standard menu options at his Atlanta, GA store, which includes delicious burgers, cooked to order and made from 100 percent ground beef, available as a single, classic double, triple and triple-triple (nine) patty; Wayback Burger’s famously rich, thick milkshakes, crispy and grilled chicken sandwiches; veggie burgers, turkey burgers, fresh salads; and freshly made sides including fries, onion rings and House-Made Chips.
Founded in 1991 in Newark, DE, Wayback Burgers is a Connecticut-based fast-casual franchise with a reputation for cooked to order burgers and thick, hand-dipped milkshakes, served in an environment that hearkens back to a simpler place and time - when customer service meant something and everyone felt the warmth of the community. Wayback Burgers currently operates in 26 states with over 120 locations nationally and internationally in Argentina, Brunei and Saudi Arabia. Through its executed master franchise agreements, Wayback Burgers plans to open in 33 countries in the Middle East, Northern Africa, Argentina, Pakistan and Alberta, Canada, along with pending agreements in Chile, Guatemala, Nigeria, India, Mumbai and Western Malaysia. For more information, visit www.WaybackBurgers.com.
CFE – Executive Vice President
SOURCE Wayback Burgers