June 09, 2017 // Franchising.com // Columbus, OH - With the Fourth of July fast approaching, some travelers are faced with a difficult decision. According to PetAmberAlert, lost dogs spike by 30% on July 4th and out of concern for the safety of their furry friends, many dog owners are left with no choice but to leave their pets behind while traveling for the holiday, especially if they are going to see fireworks.
However, luckily for these folks, one hotel chain is here to change the equation - and at no extra cost to the guests. At Red Roof, guests are not only allowed to bring pets along; they are encouraged to do so! Pets stay free every day at Red Roof, and free truly means free. There are no hidden charges or cleaning costs. Sometimes, guests can even find discounts for bringing their pet along.
Traveling with pets has risen substantially thanks to the more accommodating pet-friendly policies across industries. 46% of Americans own a dog, and 37% own a cat; while more than one-third of pet owners (36%) have stayed in a hotel with their pets before, more than four-in-ten (43%) of those who have said they have not, would consider it, all according to Research+Data Insights. In addition, a survey by Ask Your Target Market found that 48% of pet owners said that they actually care about their pets’ comfort more than their own when traveling.
Red Roof has all those travelers covered, especially this Fourth of July. They can bring their peace of mind along with their happy hound this summer, because Fido can camp out safely in the room at no extra charge during the fireworks.
Red Roof is a leader in the economy lodging industry with franchised, corporate-managed, and corporate-owned properties, serving millions of guests each year. With coast-to-coast locations, Red Roof has over 500 properties in the U.S. Red Roof is also expanding internationally to Brazil, Canada, Thailand and Japan. The primary goal at Red Roof is to provide customers a savings without sacrificing comfort. The brand has been investing significantly to renovate and upgrade hotels nationwide with sleek and modern NextGen® redesign elements. The Red Roof NextGen hotels feature updated, stylish and home-like interior and exterior designs that demonstrate the Red Roof dedication to providing customers with an affordable stay in a clean, comfortable and modern room. The company is rolling out Red Roof PLUS+®, an enhanced Upscale Economy® offering at a value price, committed to “Adding More Wow to Your Stay!®”. Nice Place. Nice Price® is what every consumer can expect when they stay at any Red Roof location; and because the company has a single brand in their portfolio, Red Roof also offers franchisees One Brand. One Focus™. The Red Roof loyalty program, RediCard®, is the richest in the industry rewarding members with free nights with only 6,000 points, advance notice of special offers, and complimentary bottled water each day of their stay. Traveling with your pet? Don’t forget that at Red Roof ‘you stay happy, pets stay free’ as one well-behaved pet is welcome per room, nationwide. For more information or reservations, call 800.RED.ROOF (800.733.7663) or visit www.redroof.com.
Hill + Knowlton Strategies
SOURCE Red Roof®