June 30, 2017 // Franchising.com // GREENBELT, Md. - ZIPS Dry Cleaners - an aggressively expanding dry cleaning franchise known for its same-day, one-price business model - has opened its newest store in the Mount Vernon area of Alexandria.
Located in the Sacramento Center at 8796 Sacramento Drive, the 3,000 square foot store marks ZIPS’ second in Alexandria and fourteenth in the state of Virginia.
With Alexandria continually ranking nationally as one of the best places to live and do business on the east coast, ZIPS’ Vice President of Operations Andy Cucchiara says what allows a business like ZIPS to succeed is the focus on what people want from this type of business.
“Dry cleaners use very similar machines and solvents, but many places provide a lot smoke and mirrors with things like paper that you just throw away,” he said. “ZIPS would rather provide the best service with the highest quality possible and provide the customer a lower price without including things that really are not necessary.”
At ZIPS, a customer can have any item of clothing dry cleaned for $2.29. It doesn’t matter if the item is a necktie, a coat or a pair of pants, the price is $2.29, two times less expensive than the industry average. Garments are cleaned on-site, allowing for same-day service.
“You walk in, and you know exactly what you are going to pay,” Cucchiara added. “The model is very simple. There are no add-on prices. You bring it in by 9 a.m., and you have it by 5 p.m. the same day.”
In addition, in today’s increasingly “green-conscious" society, ZIPS has invested in a closed-cleaning system that reduces waste, uses biodegradable plastic bags and recycles hangers.
“Our goal is to consistently deliver absolute customer satisfaction at a very affordable price point,” said Marlin Franco, general manager of the new store in Mount Vernon. “The fact is that everyone needs dry cleaning in some capacity. The real question customers should ask themselves is, ‘Would I rather pay $50-$60 for ten pieces to be dry cleaned, or $22.90 for the same ten pieces and have it done in one day?’”
Today, ZIPS, based out of Greenbelt, has more than 50 locations throughout the Mid-Atlantic and as far as Texas and California.
Founded in 1996 and franchising since 2006, ZIPS Dry Cleaners is an aggressively expanding dry cleaning franchise known for its same-day, one-price business model - currently $2.29 per garment. It doesn’t matter if the item is a necktie, a winter coat or a pair of pants, the price is $2.29. Headquartered in Greenbelt, MD, ZIPS operates more than 50 stores in seven states. For more information, visit www.321zips.com.
SOURCE ZIPS Dry Cleaners