Amazing Lash Studio Announces Growth Plan for Los Angeles Region

First of 35-Plus Locations Opens in Woodland Hills

SCOTTSDALE, Ariz. - July 11, 2017 - (BUSINESS WIRE) - Amazing Lash Studio, the franchisor of the revolutionary eyelash extension concept, announced today its expansion into the greater Los Angeles area. The expansion is being spearheaded by Regional Developers Erica and John Balkhi. The Balkhis also own and operate studios in Tustin and Irvine.

Amazing Lash Studios are retail salons that apply semi-permanent eyelash extensions with a unique membership-based program. “Providing a service at a fraction of the cost at a traditional day spa with the highest standard in the industry and making clients feel and look amazing is just a great business model,” states Erica.

The Balkhis come to the concept with impressive and esteemed careers. They both were successful in the pharmaceutical industry before leaving to attain their master's degrees. They then achieved monumental success in the Southern California real estate market prior to the housing bust. Looking for something more stable but still wanting the freedom of entrepreneurship, they opened their first franchise concept, Liberty Tax. In nine years they grew to 20 locations and over 700 employees. Simultaneously, they became managing partners of another franchise concept, Sola Salons, and opened 10 Orange County locations with additional growth planned. Finding much success with their two studios, when the opportunity came to develop the Los Angeles region they were in immediately. “The Los Angeles Regional Area development was the natural next step for Erica and me,” says John. “Our 10 years of franchising experience with multiple brands would add great value to new and seasoned franchise operators for the Amazing Lash Studio brand."

Franchising for just over three years, Amazing Lash Studio has shown extraordinary growth with nearly 300 licenses awarded in 26 states. “We are on pace to be one of the fastest growing concepts this decade,” states Co-Founder and CEO Mr. Edward Le. “Amazing Lash Studio is taking the beauty industry by storm for its ability to provide time-constrained women with beautiful, long-lasting, natural-looking eyelashes.”

The Balkhis are proud to announce the first opening in Woodland Hills followed by studio openings in Santa Clarita, Valencia Downey, Thousand Oaks and Oxnard and a fast track plan to open up 35-plus studios in the next two to four years. “This is a first to market concept that provides a service that is convenient and affordable,” says John. “It is ideal for the consumer, the lash stylist, and the franchise owner.”

About Amazing Lash Studio

Amazing Lash Studio was founded in 2010 by Edward and Jessica Le, with the vision to create excellence and affordability in the eyelash extension industry. Amazing Lash Studios are retail salons that apply semi-permanent eyelash extensions with a proprietary, patented process to the clients’ own lashes, replicating the curve and size of natural lashes. The concept began franchising in 2013 and to date has 142 open studios and 280 sold in 26 states and in January 2017 began franchising internationally.

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Barbara Carrera Holland
CH Media

SOURCE Amazing Lash Studio



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