Legacy Capriotti’s Franchisee Re-Invests in Brand’s Founding Market
Company Added
Company Removed
Apply to Request List

Legacy Capriotti’s Franchisee Re-Invests in Brand’s Founding Market

August 16, 2017 // Franchising.com // Wilmington, Del. - Capriotti’s Sandwich Shop, known for its award-winning, hand-crafted sandwiches, is setting sights on the future while maintaining the basic principles that the company was founded on over 40 years ago. This philosophy is exemplified through long-time Capriotti’s franchisee and Wilmington native, Kim Schneese, who is set to open her second location in north Wilmington next year.

Kim has been with the brand since the company’s start, growing up in the restaurants as her mother was best friends with the company’s founder, Lois Margolet. After working in the original Union Street Capriotti’s, her mother bought the Silverside location, the fourth Capriotti’s ever opened, and eventually sold it to Kim in 1997.

“I’ve had the unique opportunity to experience first-hand where the company began,” said Schneese. “This perspective has allowed me to stay true to our founding quality standards while also playing an important role in the evolution of the brand. It’s exciting to see the growth we have experienced and the innovation paving the way for Capriotti’s future.”

Capriotti’s currently has more than 100 fast-casual restaurant locations across the country, with a strong presence on the East Coast and West Coast. The company will open 15 new shops in 2017 and will grow the brand to 500 locations by 2025 through franchising.

“Kim has been an essential part of the Capriotti’s family for many years and her growth plans show her commitment to the future direction of the brand,” said David Bloom, Capriotti’s Chief Development Officer. “We are constantly striving to improve the brand while holding on to our founding values that our customers know and love.”

In addition to its strategic growth strategy, Capriotti’s is taking strides towards innovation of the brand including bringing on a team of high level investors, implementing a store design refresh, as well as meeting customers’ needs with a ‘Capture 2’ menu and the ‘CAP Addicts’ rewards program.

About Capriotti’s Sandwich Shop

Founded in 1976, Capriotti’s Sandwich Shop is an award-winning fast-casual sandwich franchise that remains true to its 40-year tradition of slow-roasting whole, all natural turkeys in-house every day in a welcoming atmosphere. The Bobbie®, Capriotti’s signature sub, was voted “The Greatest Sandwich in America” by thousands of readers across the country and reported by AOL.com. Capriotti’s currently has 100 locations in 18 states, and plans to expand to 500 locations nationwide by 2025. For more information on the Capriotti’s franchise opportunity visit ownacapriottis.com/. Like Capriotti’s on Facebook, follow on Twitter or Instagram.

Media Contact:

Katherine Boncher
Fishman Public Relations
847-945-1300
kboncher@fishmanpr.com

SOURCE Capriotti’s Sandwich Shop

###

Comments:

comments powered by Disqus

Franchise News Room »


News By Industry »


Featured Opportunities

Fat Tuesday
In a category all its own and loved by millions with over 35 years of growth, our brand can be your profit. Here is all the info you need to make one...
Blast & Brew
At Blast & Brew, we like to think “big.” That said, we’re vigorously seeking multi-unit investors to open at least three locations...
Wayback Burgers
Wayback Burgers is strategically poised to grow dynamically. This could be your opportunity to partner with a leader in a rapidly growing food market...
Blaze Pizza
Blaze Pizza, the recognized world leader in fast, artisanal pizza, is looking to add to our team of top-tier franchise partners.
Happy's Pizza
Happy's Pizza is in the fast casual restaurant business and we never forget it!
Share This Page

Subscribe to Our Newsletters

A Franchise Update Media Production
Franchise Update Media
P.O. Box 20547
San Jose, CA 95160
PH. (408) 402-5681
In Loving Memory Of Timothy Gardner (1987-2014)

Copyright © 2001 - 2019.
All Rights Reserved.