New Habit Burger Grill Opens In Santa Cruz, CA

December 01, 2017 // Franchising.com // SANTA CRUZ, CA - Burger lovers in Santa Cruz will have a new reason to celebrate when The Habit Burger Grill (Nasdaq: HABT) opens its new restaurant on Wednesday, December 6 at 10:30 a.m. The new Habit Burger Grill, home of the popular, award-winning Charburgers that are always grilled over an open flame and made-to-order, is located at 1400 Ocean Street, Suite 2.

The following pre-opening events will take place:

  • Saturday, December 2 at 11:30 a.m. and 5:00 p.m.: Free Burger Day (The first 200 guests will be awarded with a free Charburger, fries and a drink.)
  • Sunday, December 3 at 11:30 a.m.: Free Habit Day (The first 200 Habit guests will be offered a free chargrilled meal from pre-selected menus.)
  • Tuesday, December 5 at 11:30 a.m.: Free Habit Day

As part of The Habit Burger Grill’s commitment to the community, all are welcome to join in a fundraising event on Sunday, December 3, from 5:00 p.m. to 7:00 p.m., supporting Santa Cruz High School with 100% of the proceeds going back to the school.

The more than 2,400-square-foot Habit restaurant seats 40 people, plus additional patio seating for 32 guests. The restaurant will be open Monday - Sunday, 10:30 a.m. - 10:00 p.m.

Better burgers are just the beginning at The Habit where the menu also includes hand-cut salads, grilled sandwiches including line-caught, sushi grade albacore tuna, fresh chicken, and hand-filleted marinated grilled tri-tip, and sides including onion rings, sweet potato and French fries, and tempura green beans. Guests can choose from a variety of peppers, lemons, limes, and sauces at a complimentary condiment bar to customize the flavor of their meal.

The Habit is known for its award-winning Charburger which features 100% fresh, never frozen ground beef grilled over an open flame and topped with melted cheese, caramelized onions, pickles, fresh tomato, crisp lettuce, and mayo served on a toasted bun. Their restaurants have been serving the Best Tasting Burger in America exactly this way since the first Habit opened in 1969.

Connect with The Habit on social media at facebook.com/habitburger, instagram.com/habitburgergrill, twitter.com/habitburger and youtube.com/habittube.

About The Habit Restaurants, Inc.

The Habit Burger Grill is a burger-centric, fast casual restaurant concept that specializes in preparing fresh, made-to-order chargrilled burgers and sandwiches featuring USDA choice tri-tip steak, grilled chicken and sushi-grade tuna cooked over an open flame. In addition, it features fresh made-to-order salads and an appealing selection of sides, shakes and malts. The Habit was named the “best tasting burger in America” in July 2014 in a comprehensive survey conducted by one of America’s leading consumer magazines. The first Habit opened in Santa Barbara, California in 1969. The Habit has since grown to over 195 restaurants in 11 states throughout California, Arizona, Utah, New Jersey, Florida, Idaho, Virginia, Nevada, Pennsylvania, Washington and Maryland as well as two international locations. More information is available at www.habitburger.com.

SOURCE The Habit Restaurants, Inc.

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