December 21, 2017 // Franchising.com // CANTON, MA - As the darkest day of the year descends upon the U.S., Dunkin’ Donuts will celebrate the solstice by helping people welcome winter and embrace the darkness. Tomorrow, December 21, Dunkin’ Donuts will make the most of the shortest day of the year to keep fans running through the darkest day in a bold way:
For a bold beverage perfect for the darkest day, Dunkin’ Donuts’ Dark Roast Coffee offers a bold flavor and the smooth finish associated with Dunkin’s signature Original Blend, but without the bitterness typically associated with most dark roast coffees. Dunkin’ Donuts’ Dark Roast is also Rainforest Alliance Certified. Rainforest Alliance certification helps to protect wildlife; safeguard soils and waterways; and improve quality of life for workers, their families and local communities in order to achieve true, long-term sustainability. For some extra delight with the dark, pair Dunkin’ Donuts’ Dark Roast with the brand’s signature Chocolate Glazed Donuts or MUNCHKINS® donut hole treats.
According to Tony Weisman, Chief Marketing Officer, Dunkin’ Donuts U.S., “We know how tough it can be to keep up the positive energy when the days are shorter and darker. As the brand that keeps people running every day, we’re welcoming winter and the darkest day of the year in several bold, innovative and surprising ways, including the first ever national animated Snapchat filter, a special #DunkinDarker event and new Dark Roast beer, to inspire our fans to enjoy our Dark Roast Coffee and face and embrace the darkness.”
To learn more about Dunkin’ Donuts, visit www.DunkinDonuts.com, or subscribe to the Dunkin’ Donuts blog to receive notifications at https://news.dunkindonuts.com/blog.
Founded in 1950, Dunkin' Donuts is America's favorite all-day, everyday stop for coffee and baked goods. Dunkin' Donuts is a market leader in the hot regular/decaf/flavored coffee, iced coffee, donut, bagel and muffin categories. Dunkin' Donuts has earned a No. 1 ranking for customer loyalty in the coffee category by Brand Keys for 11 years running. The company has more than 12,400 restaurants in 46 countries worldwide. Based in Canton, Mass., Dunkin' Donuts is part of the Dunkin' Brands Group, Inc. (Nasdaq: DNKN) family of companies. For more information, visit www.DunkinDonuts.com.
SOURCE Dunkin’ Donuts