Dickey's Barbecue Pit Cues Convenience with New Mobile App
DALLAS - Jan. 25, 2018 // PRNewswire // - The latest initiative at Dickey's Barbecue Pit brings authentic, Texas-style barbecue to guests at their fingertips with Dickey's very own mobile app, featuring online ordering for pick-up or delivery and a new loyalty rewards program.
"We are living in an on-demand world where most guests will choose the location of their next meal primarily based on convenience," says Laura Rea Dickey, CEO of Dickey's Barbecue Restaurants, Inc. "Our new app rewards our guests for their loyalty, fulfills the demand for convenience and most importantly, provides the authentic Texas-style barbecue they love."
From their favorite everyday menu items to a full-sized catering, guests can now order Dickey's for all their cravings with the touch of a button. Guests have the choice of in-store or curbside pickup, and/or delivery when ordering through the app. Curbside pickup and delivery availability vary by location.
The second phase of the Dickey's app, slated to go live in March, will include a review-based loyalty program which rewards Dickey's guests for feedback on their purchases.
The Dickey's app is currently available in the Apple app store and will launch for Android in early Summer 2018.
Download the Dickey's app: https://www.dickeys.com/.
About Dickey's Barbecue Restaurants, Inc.
Dickey's Barbecue Restaurants, Inc., the nation's largest barbecue chain, was founded in 1941 by Travis Dickey. Today, all meats are still slow smoked on-site in each restaurant. The Dallas-based family-run barbecue franchise offers several slow-smoked meats and home style sides with 'No B.S. (Bad Stuff)' included. The fast-casual concept has expanded to more than 550 locations in 44 states. In 2016, Dickey's won first place on Fast Casual's "Top 100 Movers and Shakers" list and in 2017 again won a top 10 on the list. Dickey's Barbecue Pit has also been recognized by Entrepreneur Magazine, Franchise Times, and Nation's Restaurant News. For more information, visit www.dickeys.com.
SOURCE Dickey's Barbecue