Tony Roma’s® Expands Latin American Presence with New Restaurant in Peru
The Arequipa location marks the 2nd in Peru and 29th in Latin America, as fans continue craving Tony Roma’s world-famous ribs
May 03, 2018 // Franchising.com // ORLANDO, Fla. - Romacorp, Inc., the parent company of Tony Roma’s®, announces the opening of its newest restaurant, located in Arequipa, the second-largest city in Peru. The new location can be found on the third floor of the popular Mall Plaza Arequipa, a destination well-known for its wide range of brands, entertainment and cuisine, making it the number-one commercial center in the city. This is the second Tony Roma’s restaurant for franchisee Freddy Nossar of Inversones Gondomar SAC, who successfully launched the Tony Roma’s brand in Peru during 1994.
“As the Tony Roma’s brand continues to expand both internationally and domestically, we have focused on key regions such as Latin America, in an effort to strengthen our presence throughout influential cities around the world,” said John Brisco, President Global Franchise of Romacorp, Inc. “We are thankful to work with great franchisees like Freddy as we bring our world-famous ribs to the locals and tourists in the iconic city of Arequipa.”
Arequipa is known as “The White City” for its colonial-style buildings constructed from sillar, a white volcanic stone collected from the three gorgeous volcanoes framing the city. As the second most commercialized city in Peru, Arequipa serves as a cultural epicenter in the Latin American region. The new Tony Roma’s restaurant boasts over 140 seats for guests, more than 3,000 square feet, three TVs, and a full-liquor bar. The Arequipa opening is the latest in a string of international and domestic store openings for the brand, having recently renewed USA restaurant growth with openings in West Palm Beach, Fla. and Denver, CO - the brand’s first USA openings since 2014. This continued growth comes on the heels of Tony Roma’s recent brand transformation, which revolutionized the restaurant environment, service approach and food and beverage offerings with a new innovative menu and a fresh global prototype.
“We are very excited about the opening of Tony Roma’s in Arequipa, as we strive to meet the great expectations from Peruvian fans and tourists,” said Freddy Nossar, Principal of Inversiones Gondomar SAC. “Tony Roma’s is a strong and recognizable international brand, and the Arequipenos have been waiting a long time to have one close to home.”
About Romacorp, Inc.
Romacorp, Inc., is the parent company of Tony Roma’s restaurants, the world’s largest casual dining concept specializing in ribs. Headquartered in Orlando, Florida, Romacorp, Inc. has nearly 150 restaurant locations in more than 30 countries and is one of the most globally recognizable names in the industry. The first Tony Roma’s restaurant opened 45 years ago in North Miami, Florida. Tony Roma’s is also proud to partner with the Make-A-Wish Foundation (www.cnfl.wish.org), one of the world’s leading children’s charities, in an effort to help grant the wishes of children with life-threatening illnesses across Central and Northern Florida. For more information about Romacorp, Inc. and Tony Roma’s, visit www.tonyromas.com.
Please visit www.tonyromasfranchise.com or call (866) 981-0586 for information about Tony Roma’s franchising opportunities.
For information about retail sales licensing opportunities with the Tony Roma’s brand, contact Bill Cross, SVP, Broad Street Licensing Group at (973) 655-0598.
Uproar PR for Romacorp, Inc.
(321) 236-0102 x 230
SOURCE Romacorp, Inc.