New Boutique Macaron Kiosk, Woops! Bringing Indulgent Experience to Milwaukee

New Boutique Macaron Kiosk, Woops! Bringing Indulgent Experience to Milwaukee

November 20, 2018 // Franchising.com // NEW YORK - Something is baking at in Milwaukee. Woops!, a bakery dreamed up in New York City, specializing in macarons and other international pastries, is coming to town. Firmly anchored as the largest retailer of French macarons in the United States, Woops! is bringing its cultural flair and European indulgence to the Milwaukee area.

Located at Mayfair Mall, the location will be owned and operated by Shahnoza Saadati and is set to open early 2019. The kiosk will also be open for a holiday pop-up in Brookfield Square Mall Wednesday, November 21 and through the holiday weekend.

“I am excited to introduce Woops! to Wauwatosa and the rest of Milwaukee. Woops! is unlike anything in the area - it’s not just another chain,” said Saadati. “Aside from the unique aesthetic, Woops! serves delicious and typically unattainable items: from macarons to cremebellos and various other desserts in between, Woops! is the perfect treat for a mid-day treat or a gift for a loved one.”

Saadati’s story is similar to those of the Woops! founders - an Uzbekistan immigrant turned New Yorker who has a love for delicious macarons. The authentic experience offered by Woops! and their products is what drew the first-time business owner to the brand - she wanted those in her community to be able to experience it as well.

The Woops! journey began in 2012 on a whim when four friends opened a macaron pop-up shop at the Holiday Shops in New York City’s Bryant Park. In nine short weeks they sold 100,000 macarons and developed a cult-like following due to the macarons and aesthetic. The group then realized that “Woops!”, they had a thriving business. Building on the momentum and popularity of Bryant Park, the four friends soon opened boutique mall kiosks in major malls throughout the Northeast.

The close-knit group of friends who founded Woops! are from all over the world: Israel, France, India, and the U.S. Their cultural diversity is integrated not only in the ambiance but in the menu. Today, Woops! serves handmade classic French macarons in over 20 flavors, as well as 30 other international desserts. which are produced in the company’s bakery in New York City, or imported from Europe.

“I want to bring an enhanced dessert experience to Wisconsin. My hope is that through our macarons and delicious treats, people are reminded of a nostalgic time -- a reminder to slow down, appreciate where you are presently and enjoy that moment,” said Saadati. “Our Macarons are not French; they are also not "American" per se. They are American in the sense that they are a reflection of the melting pot that makes us who we are. Between the classic French flavors and the American cookies and cream and the British London Fog, we provide opportunities for every single customer to experience that present moment.”

To help celebrate every moment, whether it’s a wedding, baby shower, business meeting, or client gift, Woops! works creatively to produce a dessert that personalizes and enhances each event’s theme and styling. For any event or celebration, Woops! offers eye-catching macaron pyramids, beautifully designed gift boxes, elegant party favors and customized macarons with company logos, taglines and more.

“With Woops! we are able to be a part of every celebration, big or small,” added Sadatti. “We look forward to the opportunity to celebrate with our customers everything from weddings, birthdays, Mother’s Day, Valentine’s Day, and every holiday in between. We even offer desserts for business meetings to bring celebrating to every aspect of life. We want the community to know that we are here for them through all of life’s moments.”

Woops! of Mayfair Mall is located at 2500 N Mayfair Rd. in Wauwatosa, WI. The kiosk is open Monday - Saturday from 10:00 a.m. to 9:00 p.m., and Sunday from 10:00 a.m. to 7:00 p.m.. For more information, or to place an online order, visit www.bywoops.com.

About Woops!

Founded in 2012 and franchising since 2015, Woops! is a New York-based bakery chain specializing in macarons and other international pastries. Firmly anchored as the largest retailer of French macarons in the United States, Woops! operates more than 40 kiosk and in-line bakeshop locations throughout 18 states. For more information, visit www.bywoops.com.

Media Contact:

Hannah Sordyl
Franchise Elevator PR
(847) 239-8171
hsordyl@franchiseelevator.com

SOURCE Woops!

###

Comments:

comments powered by Disqus

Franchise News Room »


News By Industry »


Featured Opportunities

Sbarro, LLC
An award-winning franchise company, Sbarro is known for selling XL NY pizza by the slice with dough made in-house daily & 100% Whole Milk...
RetroFitness
Retro Fitness is well positioned for today's economy and to dominate the low cost segment by offering a high quality and value add product in...
WineStyles Tasting Station
Turn your passion for wine, craft beer and gourmet food into a rewarding business opportunity. WineStyles Tasting Station is the largest wine...
Big Blue Swim School
Big Blue Swim School focuses on creating Big Moments for children ages six months to 12 years old.
Gloria Jean's Coffees
Gloria Jean's is known for its range of boldly flavored coffees and signature beverages. For nearly four decades, we have continued to innovate and...
Share This Page

Subscribe to Franchising Express

A Franchise Update Media Production
Franchise Update Media
P.O. Box 20547
San Jose, CA 95160
PH. (408) 402-5681
In Loving Memory Of Timothy Gardner (1987-2014)

Copyright © 2001 - 2018.
All Rights Reserved.