Dickey’s Barbecue Pit Fuels Multinational Franchise Development in Q4
World’s largest barbecue concept executes franchise deal to expand into Japan, adds 14 ghost kitchens to portfolio and opens 18 new locations in final quarter
January 15, 2021 // Franchising.com // DALLAS - Despite trying times for the industry, Dickey’s Barbecue Pit is driving significant international and domestic development to continue expanding across the globe.
The world’s largest barbecue concept finished 2020 with an agreement to bring Dickey’s slow-smoked barbecue to the Central Business District in Singapore. The announcement is the fifth installment of international franchise expansion executed this year, following development agreements in Australia, Japan, Myanmar and the Philippines.
Throughout 2020, ghost kitchens have become a key franchising opportunity for Dickey’s. After launching the nontraditional franchise model in August, Dickey’s opened its first two of eight ghost kitchens in the San Francisco Bay area in November. By the end of December, Dickey’s opened three more ghost kitchens in Chicago, Illinois; Oakland, California; and Orlando, Florida.
In Q4 alone, the Texas-style barbecue brand opened 18 new locations and signed 16 franchise deals to add 14 ghost kitchens, one brick-and-mortar and one delivery carry-out model to its portfolio.
“We’ve remained committed to pursuing excellence and expansion even in the face of this unimaginable time, and I believe the momentum of our resilience is positioning our brand for new heights as we enter our monumental 80th year in operations,” said Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc.
SOURCE Dickey’s Barbecue Restaurants, Inc.
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