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KFC® Joins Forces With Blizzard Entertainment® to Offer Early Beta Access to Diablo® Iv for a Limited Time

By: KFC |  9 Shares     2,760 Reads

Kentucky Fried Chicken®, Purveyor of the World's Most Famous Fried Chicken, is Collaborating With Blizzard Entertainment to Offer Fans Early Beta Access to One of the Most Anticipated Games of the Year, Diablo® Iv, the Next Generation Installment in the Genre-defining Series, Which Will Be Released on June 6, 2023.

March 16, 2023 // Franchising.com // Louisville, Ky. - Kentucky Fried Chicken®, purveyor of the world's most famous fried chicken, is collaborating with Blizzard Entertainment to offer fans early beta access to one of the most anticipated games of the year, Diablo® IV, the next generation installment in the genre-defining series, which will be released on June 6, 2023.

Starting today through March 18th, customers who order KFC’s iconic Double Down, which made its triumphant return to KFC U.S. menus nationwide March 6, or any eligible sandwich at KFC.com or via the KFC App, will receive a code for Early Beta Access* to Diablo IV.

Diablo IV is the next installment in the genre-defining series and will be released on June 6. The game invites players to join the fight to save the dark and gothic world of Sanctuary, where demonic hordes battle for the souls of humanity. To unlock their early beta access, customers will receive a code to their email provided at the time of eligible purchase from KFC.com or the KFC App for early beta access to play Diablo IV between March 17 and March 19.

Eligible purchases include:

• KFC’s iconic Double Down – a bunless sandwich with two of KFC’s Extra Crispy™, 100 percent white meat filets, two slices of cheese, and two pieces of crispy, hickory-smoked bacon, with either the Colonel’s Mayo or spicy sauce. KFC originally debuted the Double Down in 2010 and is available now for a limited time following a nearly 10-year hiatus.
• The Kentucky Fried Chicken Sandwich, which debuted in 2021 as KFC’s best sandwich ever, and features an all-white meat, double-breaded, Extra Crispy™ chicken breast filet, freshly toasted buttery brioche bun, thick, crispy pickles and the Colonel's real mayo or spicy sauce.

Both the Double Down and Kentucky Fried Chicken Sandwich are available in both classic and spicy versions, perfect for Diablo IV fans who love the heat.

After placing their order at KFC.com or on the KFC App, fans can avoid waiting in line, head to their local KFC, park in a dedicated VIP parking spot, and go inside where their order will be hot, ready, and waiting on KFC's Quick Pick-Up shelf.  Mobile ordering available at participating locations.

More information on Diablo IV is available at https://diablo4.blizzard.com/en-us/.

*For a limited time at participating locations. Prices may vary. Early access code exclusively available with purchase of sandwich on KFC.com or the KFC app between 3/9 and 3/18, while supplies last. Offer not available in restaurant or on third-party platforms. Customers will receive a code to the email provided at time of eligible purchase for early beta access to play Diablo IV between 3/17 and 3/19. Diablo IV available on Windows® PC, Xbox Series X|S, Xbox One, PlayStation®5, and PlayStation®4. Limit 1 redemption code per person. Only U.S. orders eligible.

About KFC

KFC Corporation, based in Louisville, Ky., has been serving up Finger Lickin' Good Original Recipe® fried chicken since 1952. Beyond the top secret 11 herbs & spices, KFC specialties include the KFC Chicken Sandwich, Extra Crispy™ chicken and Extra Crispy™ Tenders, KFC Famous Bowls®, Pot Pies, Secret Recipe Fries, biscuits and homestyle sides. There are over 27,000 KFC restaurants in more than 150 countries and territories around the world. KFC Corporation is a subsidiary of Yum! Brands, Inc., Louisville, Ky. (NYSE:  YUM). For more information, visit www.kfc.com. Follow KFC on Facebook, Twitter, Instagram and TikTok.

About Blizzard Entertainment, Inc.

Best known for iconic video game universes including Warcraft®, Overwatch®, Diablo®, and StarCraft®, Blizzard Entertainment, Inc. (www.blizzard.com), a division of Activision Blizzard (NASDAQ: ATVI), is a premier developer and publisher of entertainment experiences. Blizzard Entertainment has created some of the industry’s most critically acclaimed and genre-defining games over the last 30 years, with a track record that includes multiple Game of the Year awards. Blizzard Entertainment engages tens of millions of players around the world with titles available on PC via Battle.net®, Xbox, PlayStation, Nintendo Switch, iOS, and Android.

Cautionary Note Regarding Forward-looking Statements

Information in this press release that involves Blizzard Entertainment's expectations, plans, intentions or strategies regarding the future, including statements about the availability, features, and functionality of Diablo IV are forward-looking statements that are not facts and involve a number of risks and uncertainties. Factors that could cause Blizzard Entertainment's actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include unanticipated product delays and other factors identified in the risk factors sections of Activision Blizzard’s most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Blizzard Entertainment and Activision Blizzard as of the date of this release, and neither Blizzard Entertainment nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Blizzard Entertainment or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.

SOURCE KFC Corporation

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