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Boxlunch Fuses Flavor and Fashion With Finger Lickin’ Good KFC Collection

By: KFC |  2 Shares     457 Reads

July 05, 2024 // Franchising.com // INDUSTRY, CA  – BoxLunch, the fandom-first retailer, is bursting with finger lickin’ good flavor through an all-new KFC collection inspired by the original fried chicken brand. Available now, and just in time for National Fried Chicken Day on July 6, the collaboration features buckets of apparel, accessories and jewelry, available exclusively online and in-store at BoxLunch. Select items from the collection are available for presale now.

Highlights from the collection include a Bucket Crossbody Bag, Color Block Windbreaker Jacket, Reversible Chicken Bucket Hat and Fanny Pack. In celebration of the collection, customers have a chance to win the full BoxLunch x KFC assortment, in addition to other mouth-watering goodies. For more information on the sweepstakes, fans can visit www.boxlunch.com/kfcgiveaway.

“We take pride in collaborative partnerships, especially when we have the opportunity to have fun and reach fans through the original fried chicken brand, KFC,” said Rick Vargas, Senior Vice President of Merchandising and Marketing at BoxLunch. “The vibrant KFC collection brings the renowned brand to BoxLunch fans and introduces our unique styling to KFC lovers everywhere.”

BoxLunch’s latest release pays homage to fan-favorite treats and fandoms, offering contemporary designs for everyday wear. As part of BoxLunch’s philanthropic program, the brand will provide a meal to a person in need through Feeding America with every $10 spent across themed product offerings. KFC shares BoxLunch’s commitment to hunger relief, with many of its restaurants participating in a Harvest food donation program, which donates unsold food from its restaurants to local nonprofits. Throughout the years, KFC has donated more than 90 million meals to help feed communities across America.

“This collaboration celebrates KFC brand fans with finger lickin’ good fashion. We’re honored to team up with BoxLunch, a brand that shares our commitment to feeding the communities we serve,” said Anna Faktorovich, VP of Brand Management at KFC U.S. “This National Fried Chicken Day, we hope our brand fans will share their KFC x BoxLunch looks on their socials and enjoy KFC’s hand-breaded fried chicken’.”

Stay up-to-date with the latest BoxLunch products and drops via Boxlunch.com or by following the brand on Facebook, Instagram and X at @BoxLunchGifts.

KFC is also offering special food deals for National Fried Chicken Day – check out KFC.com for more details.

About Boxlunch

BoxLunch is a specialty retailer offering a curated collection of licensed pop culture merchandise. With every $10 spent across the retailers’ themed product offering of apparel, accessories, home goods, gift and novelty, and collectibles BoxLunch will provide a meal to a person in need through its philanthropic partnerships. To join the movement and help in the fight against hunger visit BoxLunch in-store or online at www.boxlunch.com to learn more on how you can get involved in your local community. BoxLunch is headquartered in CA and currently operates over 268 stores throughout the US. For more information, please visit our e-commerce website and Facebook.com/boxlunchgifts or follow us on TikTok, X and Instagram at @BoxLunchGifts.

For every $10 spent, BoxLunch will donate at least one meal to Feeding America®. $1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks. BoxLunch guarantees a minimum of 10,000,000 meals (monetary equivalent of $1,000,000) to Feeding America and partner food banks from February 4, 2024 to February 1, 2025. Meal claim valid as of 2/4/24 and subject to change.

About KFC

KFC Corporation, based in Louisville, Ky., has been serving up Finger Lickin' Good Original Recipe fried chicken since 1952. Beyond the top secret 11 herbs & spices, KFC specialties include the KFC Chicken Sandwich, Extra Crispy chicken and Extra Crispy Tenders, KFC Famous Bowls, Pot Pies, Secret Recipe Fries, biscuits and homestyle sides. There are over 30,000 KFC restaurants in nearly 150 countries and territories around the world. KFC Corporation is a subsidiary of Yum! Brands, Inc., Louisville, Ky. (NYSE: YUM). For more information, visit www.kfc.com. Follow KFC on Facebook, Twitter, Instagram and TikTok.

SOURCE BoxLunch

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