MassageLuXe Grows Its Footprint in Georgia: Luxury Spa Services Coming to Atlanta and Neighboring Communities

MassageLuXe Grows Its Footprint in Georgia: Luxury Spa Services Coming to Atlanta and Neighboring Communities

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Superior spa franchisor expands, offering holistic relaxation and wellness experiences throughout the region

October 02, 2024 // Franchising.com // ST. LOUIS, Mo., – MassageLuXe, a premier spa franchise specializing in high-quality massage, facial, and waxing services, is excited to announce its expansion in Atlanta. With this move, the brand plans to open 10 new locations over the next 3 years, furthering its mission of bringing healing and wellness to all.

Atlanta is one of the fastest-growing metropolitan areas in the U.S., with a population surpassing 6 million in 2023, offering a larger consumer base for businesses like MassageLuXe. The city's thriving economy, driven by the tech and healthcare industries, contributes to higher disposable incomes, which consumers can spend on wellness services like massages, facials and other therapeutic treatments. Additionally, Atlanta was ranked as the number one city in America to start a business by a Home Bay study, thanks to its strong growth, large talent pool, and low startup costs, making it an ideal market for the franchisor.

“Our goal is to expand into vibrant, high-growth cities where we can make a meaningful impact on the health and wellness of the community,” said Kristen Pechacek, CEO of MassageLuXe. “Atlanta is the perfect place to continue that mission, given its strong economy and growing focus on wellness. We see a tremendous opportunity to offer our services to a city that values both hard work and health. By expanding MassageLuXe’s presence in Atlanta, we're not just opening new locations — we’re becoming part of a thriving community to help individuals experience the physical and mental benefits of regular spa treatments. We’re excited to support local business owners, create jobs and contribute to the wellbeing of Atlanta’s residents.”

MassageLuXe made its entry into Georgia a little over a year ago in Peachtree City with its franchise partner Dr. Shania Seibles. By day, Dr. Seibles is a Maternal Fetal Medicine Specialist for high risk pregnancies. Because of her physically and mentally taxing career, Dr. Seibles is a steadfast proponent of massage and self care yet noticed a lack of good options for quality spa services in her neighborhood. Dr. Seibles made the leap to franchise with MassageLuXe, opened her location in May of 2023 and has already made a huge impact on the tight-knit Atlanta suburb.

“When I was in training, I did a really poor job of taking care of my overall health and wellness,” said Dr. Shania Seibles, franchise owner of MassageLuXe Peachtree City. “I set out to build my own wellness routine and it resulted in me looking to massage as a consistent priority for my health. Partnering with MassageLuXe was an easy decision as it aligned with my values and offered a tried and true model for business success. The best advice I can give about business ownership is to do your research and make sure you’re investing in something you believe in. Yes, you’ll make money, but it requires passion, and MassageLuXe checked all my necessary boxes.”

MassageLuXe is on a huge growth trajectory and has nearly 100 locations open and operating around the country. The company is building momentum to expand and advance its franchise development plans with first-time and experienced operators alike.

MassageLuXe is actively seeking motivated individuals to partner with as we continue expanding our brand in Atlanta and beyond. Whether you're looking to complement your current career, already own a business, or are interested in dedicating yourself full-time to the spa industry, MassageLuXe could be the perfect opportunity for you.

To learn more about franchising with MassageLuXe and the available franchise incentives, visit: https://massageluxe.com/franchise-opportunities/
 
For more information about the parent company, MassageLuXe, visit: https://massageluxe.com

About MassageLuXe

Founded in 2008 in St. Louis, Missouri, MassageLuXe is a fast-growing franchise-based spa company with a mission to provide an unparalleled experience that supports and encourages health, well-being, and quality of life. MassageLuXe delivers the highest quality massage, facial, and waxing services in a comfortable, relaxing, and luxurious environment.

Massage is a service that improves health, promotes relaxation and overall well-being for the consumer, and has been practiced throughout the world for thousands of years. MassageLuXe currently has 90 locations across 22 states and plans to double in size in the next three years.

SOURCE MassageLuXe

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Media Contact:

Jordyn Whitted
(704) 848-7811
[email protected] 


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