Poolwerx Makes Waves in South Carolina with New Lake Murray Territory

August 13, 2026 // Franchising.com // CHAPIN, S.C. – Poolwerx is expanding its presence in South Carolina with a new territory serving the Lake Murray region. Local franchise partners Kelley and Tommy Roberts are bringing their trusted local expertise and professional pool maintenance, repair and water quality services to homeowners and businesses throughout Chapin, Irmo, Lexington, Prosperity and nearby communities.

With South Carolina's warm climate and extended swimming season, pools require year-round care to stay healthy, safe and performing at their best. Kelley and Tommy Roberts are offering services to homeowners in the Lake Murray region, drawing on their background in corporate leadership and a shared commitment to service. As pool owners themselves, they recognised the need for a reliable, professional approach to pool care.

"We knew we wanted to do something different after leaving our corporate careers, and our own frustrations as pool owners showed we could build a business where we could make a real difference in our local community," said Kelley Roberts,"We wanted the independence of owning our own business, but also the backing of a brand with a proven business model and a reputation for quality. Poolwerx offered the best of both worlds, and we're excited to bring that trusted expertise to families throughout the Lake Murray region."

As Certified Pool Operators (CPO), Kelley and Tommy Roberts deliver the expertise needed to keep pools performing at their best in South Carolina's heat and humidity. Their services include weekly maintenance, water testing and balancing, algae prevention, equipment repair and replacement, and spa care for homeowners across the Lake Murray region.

"Kelley and Tommy embody the entrepreneurial spirit and client-first mindset that make Poolwerx franchise partners successful," said Darlene Viering, Senior Vice President of Franchise Development at Poolwerx. "Their operational expertise, commitment to service excellence, and passion for helping homeowners make them an outstanding addition to the Poolwerx network. We are excited to support their growth and expansion throughout the Lake Murray region."

Poolwerx continues to expand across North America as demand grows for reliable, professional pool care services. Franchise partners benefit from the brand's proven business systems, industry-leading training, operational support, marketing resources, and globally recognized reputation while serving their local communities.

SOURCE Poolwerx

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