Identify, Attract, & Recruit The Right Prospect
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Description:
Brand growth comes through quality franchisees executing the vision. Who are these franchisees and where do you find them? Do you truly understand who your target audience is? How do you communicate with them? What are the best media and messages to reach them? Learn how to identify your true franchise prospect and communicate with them on their terms. Hosted by Dawn Kane, President, Hot Dish Advertising. Featuring: - Charles Watson, VP Franchise Development, Tropical Smoothie - Chera Focazio - Franchise Development & Real Estate, Massage Envy - Kelly Crompvoets, Manager of Franchise Marketing, Home Franchise Concepts - James Walker, CDO, The Johnny Rockets Group Inc.
Published: March 1st, 2017