Volvo Rents Franchise Convention Focuses on Performance-Driven Success

January 29, 2008 // // - (ASHEVILLE, N.C.) – More than 400 attendees from all over the United States, Canada, Mexico and Europe gathered for Volvo Rents' sixth annual Volvo Rents Franchise Convention Jan. 17-20 at the Harbor Beach Marriott Resort and Spa in Ft. Lauderdale, Fla.

This year's convention, "Performance-Driven Success," allowed Volvo Rents franchise owners to share best practices on increasing equipment uptime, strengthening their relationships with best customers and improving employee job satisfaction.

Franchise owners and their families attended the event, as well as top executives from Volvo Construction Equipment (VCE), including Denny Slagle, president and CEO, North America; Scott Hall, executive vice president, sales and marketing; Marika Fredricksson, chief financial officer; and Scott Park, senior vice president and chief information officer.

Convention highlights included a slate of roundtable discussions, workshops and speaker presentations by Barry Natwick, president and CEO of Volvo Rents; Tom Reilly, president of Tom Reilly Training; Chris Wehrman, CEO of the American Rental Association; Tim Walters, president of Infotech Marketing; and SmartEquip, a technology company working with Volvo Rents to increase its asset productivity while reducing the cost of doing business.

Dennis Carroll, systems manager for Volvo Rents, introduced V-Rents, the company's innovative new rental management system. For franchise owners and personnel, this tool integrates all operations management functions within their individual stores into one easy-to-use system. The system allows for faster contract generation and a greater customer experience.

"This year's convention was the most successful and exciting event in our history," said Natwick. "We relish the opportunity to bring all of our franchise owners together to show them how much we appreciate the hard work that they do, and to empower them with cutting-edge information they can take back to their stores and employees."

For information about Volvo Rents, visit


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