March 03, 2008 // Franchising.com // Portland, OR – Penny Cruz was looking to supercharge her passion for entrepreneurship. Having bought and sold businesses, she knows how difficult it is for buyers to find a good business to buy at a reasonable price; she wondered if there is a better way. She found it when she met a Business Buyer Advocate at "Partner" On-Call Network LLC. She liked what she saw so much that, in November 2007, Cruz became Portland's first "Partner" On-Call Network franchisee.
Founded in June 2005, "Partner" On-Call Network is a franchising opportunity that enables people who have been successful in business to become a business consultant using their experience and founder Ted J. Leverette's successful 30 year old business model.
Cruz has an impressive background to support her consulting capabilities. "Business ownership is in my blood - my parents owned several businesses from which I learned real world techniques. I have hands-on, front line experience gained from buying, starting, owning, operating and selling seven businesses. I understand the big picture (strategy, planning) and operational details (execution, productivity). I am entrepreneurial, committed, caring and result driven." Cruz's experiences enable her to guide her clients as they grow their company to the next level.
"When I discovered POCN, I recognized it was a great opportunity for me to share my passion for buying and selling businesses and my insights into building and managing companies," says Cruz. "I am truly honored to be part of this elite and innovative group where my clients have the benefit of the 500 year collective experience of our Business Buyer Advocates and "Partners" On-Call."
"Partners" On-Call also serve entrepreneurs who want to start a company and sellers of established companies. POCN offers a complete menu of services to facilitate a safe, profitable transaction for all parties involved including business search, due diligence, financing, valuation and post-acquisition service for business buyers.
Working as a Business Buyer Advocate, a "Partner" On-Call introduces clients to profitable businesses quietly for sale by-owner on the "hidden" market. "I'm not a business broker and I don't compete with them," Cruz assures her clients.
"We're not a business broker but we sell a lot of businesses. Actually, we don't sell any businesses but owners sell their company to the buyer we represent. Sellers love our role as a Business Buyer Advocate. We introduce buyers to companies quietly for sale by-owner on the hidden market, which means these sellers avoid paying a sales commission that can be as much as 12% of the purchase price. We also provide street-smart guidance to buyers who want to purchase a business listed for sale by business brokers. Brokers appreciate what we bring to the table, which is educating and guiding buyers so they do not waste the time of brokers and their sellers.
"We discourage buyers from purchasing mediocre businesses," says Cruz. "We introduce capable buyers to mature, profitable, fairly priced companies."
According to Ted Leverette, "The safest, fastest, most economical way to grow a small or midsize business is by mergers and acquisitions. It's also the most profitable growth strategy. We strive to be the Go-To Team for Done Deals."
A free Business Buyer Protection Report and other how-to information are available at Penny Cruz's website: PartnerOnCall.com/PennyCruz.
Ted J. Leverette
"Partner" On-Call Network LLC