BURGER KING(R) System Achieves 2007 Animal Welfare Goals
Company Announces 2008 Objectives
MIAMI, Mar 27, 2008 (BUSINESS WIRE) -- Burger King Corp. (NYSE:BKC) announced today that the company met its calendar 2007 stretch objectives for U.S. system purchases of eggs from chickens raised in a cage free environment. The company also announced that it achieved its objectives for the U.S. system's purchase of pork products from gestation stall free operations.
"Our corporate conscience drives our commitment to animal welfare," said Julio Ramirez, executive vice president, global operations, Burger King Corp. "For almost a decade, we have used our purchasing power to encourage positive steps in animal agriculture. We are proud to set an example for the restaurant industry and support the production of cage free animal products."
"The BURGER KING(R) brand's influence has moved the entire animal industry," said PETA Vice President, Bruce Friedrich. "The availability of cage free products is growing, a credit to BKC's leadership on the issue."
Friedrich continued: "Burger King Corp. received our Most Improved National Food Chain Proggy Award for its efforts to reduce cruelty and for its tasty BK VEGGIE(R) Burger, which contributes to a more compassionate way of living."
In 2007, the BURGER KING(R) system purchased enough cage free egg product to provide the slice of egg on over 2 million CROISSAN'WICH(R) breakfast sandwiches. Due to the limited commercial supply of cage free egg product, the company has announced the same supply goals for calendar 2008. The system also purchased 10 percent of its pork products from gestation stall free operations, and plans to increase that amount for 2008.
Internationally, the BURGER KING(R) system in the U.K. and continental Europe uses almost entirely cage free pork and egg products.
About Burger King Corp.
The BURGER KING(R) system operates more than 11,300 restaurants in all 50 states and in 69 countries and U.S. territories worldwide. Approximately 90 percent of BURGER KING(R) restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. To learn more about Burger King Corp., please visit the company's Web site at www.bk.com.
SOURCE: Burger King Corp.