OneCoach, the leader in small-business growth services, announces the launch of OneMarketplace, the online environment that helps small-business owners attract more clients and generate more revenue.
April 30, 2008 // Franchising.com // San Diego –- Imagine a virtual meeting place that brings thousands of small-business owners together with the shared purpose of helping each other grow their companies. OneCoach, a San Diego-based franchisor of small-business growth services, today announced the launch of a new product that will do just that. OneMarketplace is the next-generation online professional networking that connects entrepreneurs to help them expand their networks, generate more qualified leads and grow their businesses.
According to a recent poll by Yahoo!, the biggest challenge facing small-business owners is attracting more clients. Today, as an alternative to expensive advertising, many small-business owners attend networking functions or business conferences where people share leads. This "push and pray" technique - pushing their information out and praying for a response - works on occasion, but seldom generates a steady stream of new business.
"Small-business marketing shouldn't be this difficult," said John Assaraf, Founder and CEO of OneCoach, "If you consider the idea of six degrees of separation, each person is at most two steps away from anyone they would like to meet, with an average of six "degrees" away from each person on Earth. This applies to business as well, where any business owner is no more than two degrees from any prospective client. But the problem is finding the right two people to connect through. OneMarketplace addresses this problem."
OneMarketplace takes professional networking to new heights. It is an online ecosystem that connects small-business owners for their mutual benefit. Unlike other networking sites, it is available only to OneCoach members. It's a "marketplace" that marries the Yellow Page ad model with social networking, and allows entrepreneurs to connect and showcase their "store front" on their profiles. This creates a new marketing vehicle for entrepreneurs to pursue the shortest path to their target client.
Every member's profile serves as their 'virtual storefront,' and displays their contact information, description of their business, unique selling proposition, and promotional items. This dissolves the boundaries between worldwide markets. Members can connect with other members anywhere around the world at anytime in any environment, opening up the possibilities to global partnerships or business.
Whether connecting for a specific business purpose or finding a fellow member to play a round of golf or go to dinner with, OneMarketplace provides instant access to a worldwide network of like-minded individuals. OneMarketplace integrates the latest social networking features to allow Business Mastery members to easily interact with other business owners and the OneCoach executive team, and access technical experts and peers for answers , advice, and problem-solving and peer review of work. Members benefit from on-demand access to the latest information in all facets of business growth, provided by top experts.
"Vertical Interest Forums" allow members to resolve business issues by posting and reading questions and answers to and from other OneCoach members on just about any topic related to growing a business, and to focus on specific industries that are relevant to members' businesses.
But that's just the tip of the iceberg. The real value in the forums is the diversity of interests and backgrounds of the members, which becomes a springboard for creative synergy. Everyone has a desire to share knowledge with one another — to dramatically shorten their own and their fellow members' learning curves. The forums can help every member become more productive, save time, and increase their revenue and profits.
OneCoach is the world's leading franchisor for small-business growth services. Our franchisees provide entrepreneurs with customized solutions they need to grow their small businesses, including interactive coaching, resources and networking. The OneCoach business-growth system combines the latest scientific research with proven strategies to give every small-business owner the best chance for achieving success. Founded by John Assaraf and Murray Smith, OneCoach is based in San Diego and has franchise operations serving a growing number of members worldwide. For more information, visit www.OneCoach.com.