Tasti D-Lite's World Class Team of Leaders is Bringing Guilt-Free Indulgence To Your Home Town

Tasti D-Lite's World Class Team of Leaders is Bringing Guilt-Free Indulgence To Your Home Town

May 01, 2008 // Franchising.com // (New York, NY) Tasti D-Lite's team of franchising experts has a combined 246 years of industry experience and is ensuring that New York's favorite great-tasting, good-for-you dessert will be available worldwide.

We invite you to meet the team...

Chairman & Chief Executive Officer - James Amos Jr.

Jim Amos has been a prominent leader in franchising for over 30 years. As Vice Chairman and CEO of Mail Boxes Etc. from 1996 to 2003, Jim led the company through an unprecedented phase of growth in which the company grew from 2,500 to nearly 5,000 franchises in more than 40 countries. From 1989 to 1995, Jim worked in various positions at Brice Foods, a franchisor of multiple food/beverage concepts including "I Can't Believe It's Yogurt!" culminating in his role as CEO. Under Jim's leadership this frozen yogurt franchise grew to over 1,300 locations domestically and internationally. During Jim's first years at Brice Foods, he was directly responsible for launching and developing the company's international business. Jim served on the Board of Directors of the International Franchise Association (IFA) for 10 years including a term as the Chairman of the IFA (2001-2002). He was awarded the professional designation of Certified Franchise Executive by the International Franchise Association. Jim is a renowned speaker on the subject of franchising and has authored several books including The Complete Idiot's Guide to Franchising.

Chief Operating Officer - Peter Holt

Peter was Executive-In-Residence with private equity firm Great Hill Partners from 2005 to 2007 where he was helping identify franchise investments. From 1997 to 2003, Peter was ultimately promoted to Executive Vice President of Franchise Sales and Development for Mail Boxes Etc./The UPS Store where he was the senior officer responsible for all franchising growth in the U.S. and internationally. Peter was worked for "I Can't Believe It's Yogurt!" from 1990 to 1996 where he was directly responsible for international growth and operations in numerous countries around the world. Peter has 20 years experience in international franchising, has conducted business in over 50 countries and has lived in South America, Spain, England and the United States. In addition to Peter's executive appointments in franchising, Peter is an active member of the International Franchise Association where he served as the Chairman of the Global Marketing Committee (GLOMAK) from 2000 to 2007.

Chief Financial Officer - Mary Cross

From 1983 to 1996, Mary held various management and executive positions with Nortel Networks, Inc., including the positions of Vice President of Financial Services and Controller. Mary holds the distinction of Certified Public Accountant (CPA) and has a Masters in Business Administration from Vanderbilt University.

Chief Marketing Officer - Rick Cornish

For the past 17 years, Rick has served as President and Chief Creative Officer of marketing communications and media production firm, Flying Colors Incorporated, headquartered in Minneapolis, Minnesota. He has created communications for more than a dozen national and global franchised brands including Mail Boxes Etc., "I Can't Believe It's Yogurt!", Sona MedSpa, FastSigns, AlphaGraphics, HomeVestors, and Big O Tires as well as the International Franchise Association. Rick has been the recipient of over 70 national and international awards for his creative work. He has twice been named one of America's Top 100 Producers by A/V Video Multimedia Producer magazine. He's a voting member of the National Association of Recording Arts & Sciences (The Grammys), a member of the Twin Cities' CEO Roundtable, and serves on the Board of Young Audiences of Minnesota; a non-profit organization that brings quality arts experiences to Minnesota schools.

Vice President of Franchise Development - Nikki Sells

Nikki has over 25 years of experience in franchising as a franchise owner, Regional Developer, and franchise company executive. From 2004 to 2008 she was Vice President of Franchising for Express Services, Inc., a multi-billion dollar franchisor of staffing services and employment solutions. From 1994 to 2004 she was the Express Regional Developer for Missouri, Kansas, and Northern Arkansas. From 1990 to 2004 she was the franchise owner of the Express Personnel Services franchise in Springfield, Missouri. In addition, Nikki served on the Board of Directors of the International Franchise Association from 1999 to 2008. She is the Chairman of IFA's Marketing/PR Committee and was Chairman of the Franchisee Forum in 1997. Nikki has also earned the professional designation of Certified Franchise Executive by the International Franchise Association.

Director of Operations - Mark Liebel

Mark has over 30 years of experience in franchise operations and management including significant experience in the restaurant/food sectors. He was Vice President of Operations for WenDover (a large Regional Developer for Wendy's Restaurants) where he worked from 1995 to 2004. For 6 of these years, Mark was the senior executive in charge of operations for Wendy's Restaurants in Canada. From 1990 to 1995, he was Executive Vice President of Brice Foods and President of Domestic Retailing for "I Can't Believe It's Yogurt!".

Director of Learning - Carlos Martinez

Carlos has over 30 years of restaurant and franchising experience in the U.S. and internationally. He was Executive Director of International Operations for Mail Boxes Etc./The UPS Store where, from 1996 to 2004, he led MBE's international operations team in providing training and support to the company's Master Franchisees. Prior to that Carlos spent over 20 years in operations and training management with Carrow's Restaurants, Denny's Restaurants, and Sheraton Hotels. Director of International Development - Kurt Ullman Kurt has 15 years experience in international franchise development and management. As a management consultant with Edwards Global Services, Kurt provided internationally-focused advisory, business development and project management services to franchise companies in the restaurant, transportation, business services, retail, consumer services, automotive and energy sectors. Kurt was Executive Director of International Development at Mail Boxes Etc./The UPS Store where served in international roles from 1993 to 2004. Kurt played a significant role in MBE's growth to 1,200 units in over 40 countries. He has also been involved in the inbound and early stage development of two foreign franchise businesses entering the U.S. Kurt has been awarded the professional designation of Certified Franchise Executive by the International Franchise Association.

Manager of Learning - Susan Martinez

Susan has over 25 years of franchising experience relating to operations, learning and development in foodservice and non-foodservice operations. Susan has extensive experience in the creation and application of learning programs and operational systems in the 24-hour family restaurant arena. Susan spent 13 years with Mail Boxes Etc. / The UPS Store where she was involved in retail operations and learning. During the past 6 years at MBE she managed a team of 16 individuals providing technical operations support to a network of over 4,500 franchisees. Susan is currently involved in the creation and implementation of the learning processes and systems for the Tasti DLite network.

Director of Information Technology - BJ Emerson

BJ served in the U.S. Navy for seven years supervising the maintenance and operation of various weapons systems platforms and supporting infrastructure during the first Gulf War. His corporate experience began in 1997 in Systems Administration for a $50 million dollar building supply company focusing on web and business process development. In other organizations, BJ has overseen the rapid expansion of corporate technologies including providing hosted systems and applications for entire franchise networks. His extensive experience in technology and franchise systems provides Tasti D-Lite solid IT leadership and a competitive advantage in the market place.

Operations Supervisor - Steve Rothenstein

Steve has 14 years experience in restaurant and food franchise operations. From 2004 to 2007 he worked for Cold Stone Creamery as a Field Consultant responsible for operations in the northeast U.S. From 1994 to 2004, Steve was a Training Manager for Taco Bell. Senior Manufacturing Advisor - David Neely David Neely has almost 20 years of experience. From 1989-1998 he worked with Brice Foods where he served as Vice President of Manufacturing. He produced a wide variety of frozen yogurt and ice cream products for Brice Foods-owned 'I Can't Believe It's Yogurt'. He reduced both product losses and manufacturing costs for the company increased productivity by 100% in his first two years with the company.

Corporate Counsel - Grayson Brown, Esq.

Grayson is a versatile licensed attorney with a Master's in business administration. He received his JD and MBA from Regent University in Virginia Beach and is founder of his own law firm. Prior to joining the Tasti D-Lite team, Grayson served as corporate counsel for Sõna MedSpa. For additional information about Tasti D-Lite, please log onto www.tastidlite.com



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