Key West Inn Brand a Popular Choice in Slowing Economy
July 17, 2008 // Franchising.com // - The Southeastern Hotel Chain, Key West Inns and Key West Inns & Suites is thriving in a slowing economy. The hotel chain's popularity is due to a low flat fee structure and a hand holding mentality. Company President, Neal B. Jackson, is pleased with the 30% growth over the last twelve months. Growth has been in conversion hotels as well as new construction. "In this economy every penny counts and our fees are some of the most competitive in the industry. The competitive fees and strong hotel reservations system is driving our growth" states Mr. Jackson. "We offer a powerful hotel reservation system and a lot of face time with our franchises, they get the time and attention they desire while saving over 20% in royalty fees compared our other franchise programs.
The Key West Inn fee structure is a flat fee. Fees begin at sixteen dollars per room per month for the first fifty rooms. The rate is lowered to fourteen dollars per room per month for rooms 51 through 99 and all rooms over 100 are $12 per room per month. Jackson further states "This flat fee makes it easy to budget and is affordable to hotels, especially smaller properties." Other fees include a $100 per month internet marketing fee. All fees such as reservation fees are pass through, which brings additional savings to the hotel.
Dhruv Amin, owner of the Key West Inns in Fairhope, Alabama states, "With Key West Inns you get a lot for your money. I have great results!" Mr. Amin further states, "The Key West Inn reservation system is strong, and if I have a problem, I have easy access to the President of the company, Neal Jackson, who shows a personal interest in my success."
year. Key West Inns is a themed hotel chain that uses coastal themes in the room decor and in the public areas. The chain is seeking growth in southeastern states including, Alabama, Mississippi, Tennessee, Georgia, Florida and Louisiana.