Burger King Corp. Presents FUTBOL KINGDOM(SM)

Burger King Corp. Presents FUTBOL KINGDOM(SM)

The First-Ever Soccer Extravaganza of its Kind Debuts in Eight U.S. Hispanic Markets

MIAMI, July 29 // PRNewswire // -- Burger King Corp. (NYSE: BKC) today announced the roll-out of FUTBOL KINGDOM(SM), a series of innovative, street level futbol events to be held in eight markets across the United States throughout August and September 2008. The interactive FUTBOL KINGDOM(SM) experience is designed to reach key Spanish markets as well as 2nd and 3rd generation Hispanics on a national level.

The free events will provide families and soccer enthusiasts with a unique and exciting experience featuring SOCCERSHOWDOWN, an internationally known team of champion freestyle and street ball players direct from Europe in their U.S. debut. The FUTBOL KINGDOM(SM) center court will feature SOCCERSHOWDOWN's amazing freestyle show along with interactive head-to-head demonstrations. The players will also teach these world famous SOCCERSHOWDOWN "ground moves" in clinics.

"FUTBOL KINGDOM(SM) demonstrates BKC's ongoing commitment to establish innovative partnerships and offer exceptional experiences to our Hispanic consumers. These unique, never-before-seen events also promote active lifestyle choices and provide families with a venue to spend time together in a fun, energetic setting," said Alexandra Galindez, director, multi-cultural marketing for BKC. "Best of all, these exclusive soccer events are free to everyone, so we encourage participants to spend a fun-filled day outside with us."

Surrounded by an array of thrilling challenges and activities, attendees will have the opportunity to participate in off-the-wall games such as: Binocubol, Esfera de Oro, and the skills challenge areas of Campo de Conquista (obstacle course); Powerbol (power & accuracy) and Matapenales (blocking ability). All of these activities will be accompanied by non-stop, high-energy music. Event goers are encouraged to participate in the various activities for a chance to receive Dr Pepper(R) and BURGER KING(R) giveaways. In addition, BURGER KING(R) treats and Dr Pepper(R) product sampling will be available at selected events, while supplies last.

FUTBOL KINGDOM(SM) 2008 tour schedule includes the following stops:

  • August 3 - South Street Seaport (New York, N.Y.)
  • August 10 - Plaza Garibaldi (Chicago, Ill.)
  • August 17 - Golden Gate Park (San Francisco, Calif.)
  • August 24 - Placita Olvera (Los Angeles, Calif.)
  • September 7 - Cherry Island Soccer Complex (Sacramento, Calif.)
  • September 14 - Dick's Sporting Goods Park (Denver, Colo.)
  • September 21 - Moody Park (Houston, TX)
  • September 28 - Tropical Park (Miami, Fla.)

For more information about FUTBOL KINGDOM(SM), visit http://www.futbolkingdom.com .


The BURGER KING(R) system operates more than 11,400 restaurants in all 50 states and in 70 countries and U.S. territories worldwide. Approximately 90 percent of BURGER KING(R) restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. To learn more about Burger King Corp. please visit the company's Web site at http://www.bk.com .


SOCCERSHOWDOWN (SSD) is an internationally renowned organization focused on soccer entertainment, and the cornerstone to futbol performers Soufiane "2Zani" and Kenan "Rathinho," creators of freestyle soccer. SSD's mission is to continuously offer innovative and creative concepts within the soccer industry.

SOURCE Burger King Corp.



comments powered by Disqus

Franchise News Room »

News By Industry »

Featured Opportunities

LaRosa Grill
La Rosa started as a single restaurant in 1994 that has grown today, into a food chain for the most discriminating of taste, authenticity & value.
Eat. Energize. That's the Freshii mantra. Since 2005, Freshii has been on a mission to help the citizens of the world live better by making healthy...
Miracle Leaf Health Centers
Are you interested in opening a franchise location of Miracle Leaf? Contact us today for more information!
ProSource Wholesale
ProSource is America's largest wholesale home improvement franchise; a truly unique B2B franchise model. Our owners enjoy strong cash flow with...
Blaze Pizza
Blaze Pizza, the recognized world leader in fast, artisanal pizza, is looking to add to our team of top-tier franchise partners.
Share This Page

Subscribe to Franchising Express

A Franchise Update Media Production
Franchise Update Media
P.O. Box 20547
San Jose, CA 95160
PH. (408) 402-5681
In Loving Memory Of Timothy Gardner (1987-2014)

Copyright © 2001 - 2018.
All Rights Reserved.