Giving Thanks for Colbert's Greatest Gift of All

Ben & Jerry's Scoop Shops Offer Stephen Colbert's Holiday Sundae Spectacular to Benefit Feeding America

BURLINGTON, Vt.--(BUSINESS WIRE)--Here it is, America! Our biggest, baddest, most holiday-patriotic Scoop Shop menu item ever: Stephen Colbert's Holiday Sundae Spectacular! It's a scoop of your favorite B&J's flavor firmly on the right, with brownie chunks, hot fudge, whipped cream and a liberal amount of nuts!

At Ben & Jerry's Scoop Shops across the country we're celebrating the holiday season with "A Colbert Christmas: The Greatest Gift of All!", a new holiday special DVD out in stores now from our favorite late-night celeb-turned-flavor. In conjunction with Comedy Central, The Colbert Report, and in keeping with the holiday spirit Ben & Jerry's is proud to donate 5,000 scoops of ice cream to Feeding America to help in the efforts to feed the hungry.

Then, the Great Sundae Challenge is on! When Stephen's sundaes reach 5,000 sold, we'll donate another 5,000 scoops to Feeding America. It's a two-for-one holiday miracle! You can track how many sundaes are sold at www.benjerry.com and at www.comedycentral.com. Hurry in because the offer ends Dec 24th.

While at the Scoop Shop you may also catch a peek at "A Colbert Christmas: The Greatest Gift of All!" DVD, "America's favorite Christmas tradition since 2008!" The special features Toby Keith, Elvis Costello, John Legend, Feist, Willie Nelson and Jon Stewart for a Yuletide evening of song, dance and nog-induced dementia.

So turn your ho, ho, hos into ha, ha, has this holiday season with a great tasting treat while you help Feeding America. For more information contact your local Ben and Jerry's Scoop Shop. A full listing is available on line at www.benjerry.com/scoop_shops/.

About Ben & Jerry's



Ben & Jerry's Homemade, Inc., the Vermont-based manufacturer of ice cream, frozen yogurt and sorbet, was founded in 1978 in a renovated gas station in Burlington, Vermont, by childhood friends Ben Cohen and Jerry Greenfield, with a $12,000 investment ($4,000 of which was borrowed). They soon became popular for their innovative flavors, made from fresh Vermont milk and cream. The company currently produces a wide variety of super-premium ice cream and ice cream novelties, using dairy products from a Vermont dairy cooperative and high-quality ingredients. The company is committed to using milk and cream from cows that have not been treated with the synthetic hormone rBGH, and states its position on rBGH on its labels. Ben & Jerry's products are distributed nationwide and in selected foreign countries in supermarkets, grocery stores, convenience stores, franchise Ben & Jerry Scoop Shops, restaurants and other venues.

Known not only for their funky flavor names like Cherry Garcia, New York Super Fudge Chunk, and Phish Food, but for their dedication to social causes, the company operates its business on a three-part mission statement emphasizing product quality, economic reward and a commitment to the community. A wholly-owned autonomous subsidiary of Unilever, Ben & Jerry's contributes a minimum of $1.1 million annually through corporate philanthropy that is primarily employee led. Additionally, the company makes significant product donations to community groups and nonprofits both in Vermont and across the nation. The purpose of Ben & Jerry's philanthropy is to support the founding values of the company: economic and social justice, environmental restoration and peace through understanding, and to support our Vermont communities. For the full scoop on all Ben & Jerry's fabulous flavors and social mission initiatives, visit www.benjerry.com.

About The Colbert Report



"The Colbert Report" airs on Comedy Central Monday-Thursday at 11:30 p.m. following "The Daily Show with Jon Stewart." Each episode repeats Monday-Thursday at 1:30 a.m., 10:30 a.m., 2:30 p.m. and 8:30 p.m. and Friday at 10:30 a.m., 2:30 p.m. and 8:30 p.m. (all times ET/PT).

About Feeding America



Feeding America is the nation's leading domestic hunger-relief charity. Each year, the Feeding America network provides food assistance to more than 25 million low-income people facing hunger in the United States, including more than 9 million children and nearly 3 million seniors.

Our network of more than 200 food banks serves all 50 states, the District of Columbia and Puerto Rico. The Feeding America network secures and distributes more than 2 billion pounds of donated food and grocery products annually.

The Feeding America network supports approximately 63,000 local charitable agencies that distribute food directly to Americans in need. Those agencies operate more than 70,000 programs including food pantries, soup kitchens, emergency shelters, after-school programs, Kids Cafes, Community Kitchens and BackPack Programs. For more information go to www.feedingamerica.org.

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