Pizza Fusion Opens in Clovis

Eco-friendly restaurant chain brings organic pizza, sandwiches, salads, beer and wine to area

December 29, 2008 // Franchising.com // Clovis, Calif., – Pizza Fusion pioneer of the organic and environmental restaurant movements, recently opened in Clovis at 1785 Herndon Ave, Suite 102. Located conveniently off the 168 freeway at the corner of Fowler and Herndon, Pizza Fusion Clovis features an eco-bar with organic beer on tap and a broad selection of both organic and local California wines. Mike and Deborah Parisi are the entrepreneurs behind Pizza Fusion's new Clovis location.

"Pizza Fusion's socially conscious approach to business is what attracted us to their restaurant concept, but their great tasting food is what convinced us that this was the venture for us," Mike explains. "With parents raised in Italy and having grown up spending summers in Puglia, I'm very accustomed to what true quality pizza is. Pizza Fusion's organic pies certainly are a testament to their commitment to quality and will make an excellent addition to the Fresno area's impressive restaurant portfolio. We're looking forward to introducing the socially conscious residents of Fresno and Clovis to Pizza Fusion's industry leading eco-friendly restaurant service and delicious organic menu."

Pizza Fusion, whose motto is 'Saving the Earth, One Pizza at a Time,' practices a world-centric approach to their entire existence, including their restaurants' build-out, service and overall operations. Through building all of their restaurants to LEED standards, delivering their food in company owned hybrid vehicles and smart cars, and offsetting 100% of their power consumption with the purchase of renewable energy certificates (among many other things), Pizza Fusion is pioneering the sustainable restaurant movement as the most eco-friendly restaurant in America.

Pizza Fusion is the first and only restaurant chain to mandate third-party organic restaurant certification at all its locations. Beyond its organic menu offerings, Pizza Fusion also offers a number of options for selective diets. Pizza Fusion was recently recognized by PETA as a top-10 vegan-friendly pizzeria in America for their number of vegan menu items, including casein-free soy cheese, breadsticks, brownies, sandwiches, and more. Furthermore, Pizza Fusion has quickly become a popular restaurant among the celiac community for their extensive selection of gluten-free pizza and brownies.

In the United States, restaurants are the top electricity consumer among retail businesses, accounting for 33% of the total consumption. Each restaurant produces an average of 50,000 pounds of waste per year. Pizza Fusion's restaurants reduce water waste by 40 percent and electricity consumption by 20 percent annually. Pizza Fusion's restaurants feature a number of unique, eco-efficient products, techniques and designs. Pizza Fusion restaurants' eco-elements include countertops made from recycled glass, low VOC paints, USG Gypsum Board made from pre-used drywall, CFL lighting, furniture made from reclaimed wood, cabinets made from Forest Stewardship Council (FSC) certified wood, 100% recycled plastic chairs, and much more – all the way down to the 100 percent post consumer toilet paper in their bathrooms.

Mike and Deborah have lived in the Fresno area for more than 15 years each. Prior to Pizza Fusion, Mike has been heavily involved in television sales and marketing for the last 17 years; most recently as General Sales Manager for Comcast Spotlight in Fresno. Deborah is a dedicated mother of two daughters and today, devotes much of her time to volunteering at their daughters' school, including running the school's soccer program and playing an integral part of the school's various fundraising activities.

Pizza Fusion is considering likeminded entrepreneurs to open 70 planned locations throughout California over the next 5 years.

About Pizza Fusion

Founded in the best interest of the individual and the environment, Pizza Fusion combines a fresh, organic menu with an industry-leading environmental approach to restaurant service in chic dining destinations built to LEED certification standards. Pizza Fusion specializes in a full-service approach to gourmet pizza, ciabatta sandwiches, salads, desserts, and organic beers and wines, all in their purest form - untainted by artificial additives, such as pesticides, preservatives, antibiotics and hormones. With numerous franchises opening across the U.S., Pizza Fusion is pioneering the organic and environmental restaurant movement as the most eco-friendly restaurant in America.

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