H3 Announces the Integration of Cutting Edge Web Properties Into the Hip Hop Soda Shop

SodaShopTV and SodaShopGamers.com to Make Debut During Super Bowl Week

Boca Raton, FL--(MARKET WIRE)-- H3 Enterprises, Inc. (Other OTC:HTRE.PK - News) ("H3" or the "Company"), the world's first publicly traded Hip-Hop company, announces the launch of SodaShopTV and SodaShopGamers.com during Super Bowl week in Tampa, Florida. The week will be marked by star studded appearances and events at the Hip Hop Soda Shop as well as the launch of two of their newest properties.

SodaShopTV is a live hip-hop and video gaming interactive news talk show that offers video gamers and hip-hop fans unrestricted access to today's hottest exclusive content. The show will feature weekly events from the Hip Hop Soda Shop including celebrity artist performances, video gaming tournaments, sector news updates from both the video gaming and hip-hop scenes and much more. SodaShopTV will provide an inside track to all of the happenings throughout Super Bowl week. The show will move into syndication format in February with a full lineup of sponsors and partners. The site will also be home to SodaShopTV's hosts DJ Ekin, Donalee Curtis, and Leonette Black with their personal fan and show web pages. A complete listing of the broadcast schedule will be available at www.hiphopsodashop.com.

"We're excited to launch SodaShopTV during Super Bowl week providing our viewers unrestricted access to the HipHopSodaShop," said Jordan Edelson, CTO of H3 Enterprises, Inc.

A beta (first run) version of SodaShopGamers.com, the social networking property, will be unveiled and tested on Thursday, January 29th. The website fuses Hip-Hop and video gaming and brings the interactivity of the Hip Hop Soda Shop direct to the homes of millions of people across the globe. Visitors to the Hip Hop Soda Shop will get a sneak peak into the site before it goes live to the public. This will provide exclusive early access to all guests and celebrities. The official public launch date will also be announced at this time.

Brian Peters and Jordan Edelson will host a web conference on Wednesday, January 28th at 12 noon EST. Viewers can log onto the conference by going to www.hiphopsodashop.com. This will serve as the official kick off to the Super Bowl Weeks events for the Hip Hop Soda Shop.

Due to scheduling conflicts, Doug E. Fresh and Slick Rick will not be performing at the Hip Hop Soda Shop on Friday, January 30. The new celebrity line up will be announced soon.

About H3 Enterprises, Inc. and the Hip Hop Soda Shop:

H3 Enterprises, Inc., the first publicly traded Hip-Hop company, is the parent company of the HipHopSodaShop and H3GameLine.com (www.H3GameLine.com).

The HipHopSodaShop combines a restaurant operation with entertainment bridging hip-hop music, sports, video gaming and community involvement. H3 opened its first company-owned HipHopSodaShop in Tampa, FL, December 2007.

Safe Harbor: Certain information included herein may contain statements that are forward-looking, such as statements relating to plans for future expansion and other business development activities. Such forward-looking information is subject to changes and variations which are not reasonably predictable and which could significantly affect future results.

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